--- description: Doritos releases rainbow colored chips supporting LGBT Pride and the It Gets Better Project title: Doritos Releases Rainbow-Colored Chips to Celebrate LGBT Pride image: https://static.time.com/v3/assets/bltea6093859af6183b/blt3470ad9592b51fec/69886416524fc073dbdf48d8/267440.jpg?branch=production&width=1920&quality=75&auto=webp&crop=16:9 ---  * [Newsfeed](/tag/time-section-newsfeed/) ## Newsfeed Update your preferences in [Account Settings](/account/preferences/) Close # Doritos Releases Rainbow-Colored Chips to Celebrate LGBT Pride  by [Olivia B. Waxman](/author/olivia-b-waxman/)  ## Olivia B. Waxman Update your preferences in [Account Settings](/account/preferences/) Close Staff Writer Sep 17, 2015 4:50 PM CUT  The Doritos brand, in partnership with the It Gets Better Project, launches Doritos Rainbows chips, a new, limited-edition product to celebrate the LGBT community. The Doritos brand, in partnership with the It Gets Better Project, launches Doritos Rainbows chips, a new, limited-edition product to celebrate the LGBT community.Frito-Lay  by [Olivia B. Waxman](/author/olivia-b-waxman/)  ## Olivia B. Waxman Update your preferences in [Account Settings](/account/preferences/) Close Staff Writer Sep 17, 2015 4:50 PM CUT On Thursday, Doritos [announced](http://www.marketwatch.com/story/doritos-brand-partners-with-the-it-gets-better-project-to-introduce-doritos-rainbows-celebrating-and-supporting-the-lgbt-community-and-inspiring-all-consumers-to-be-boldandbetter-2015-09-17 "undefined") a new limited-edition flavor, Doritos Rainbows chips, the “first Doritos product in history made up of multiple, rainbow-colored Doritos chips inspired by the Pride flag.” But you won’t find them in stores. The only way to get a bag is by making a donation of $10 or more through the website for the [It Gets Better Project](https://secure.itgetsbetter.org/page/-/doritos/doritosrainbows.html "undefined"), a campaign that supports lesbian, gay, bisexual, and transgender youth. Want to see what the colorful snack looks like in real life? In the clip below, watch the _Good Morning America_ hosts sample some: ```json [{"@context":"https://schema.org","@type":"NewsArticle","@id":"https://time.com/4038837/doritos-rainbow-chips-pride-lgbt/","mainEntityOfPage":{"@type":"WebPage","@id":"https://time.com/4038837/doritos-rainbow-chips-pride-lgbt/"},"headline":"Doritos Releases Rainbow-Colored Chips to Celebrate LGBT Pride","datePublished":"2015-09-17T16:50:19.000Z","dateModified":"2026-04-13T07:24:51.615Z","description":"Find out where to get them","url":"https://time.com/4038837/doritos-rainbow-chips-pride-lgbt/","keywords":["Newsfeed","Food & Drink"],"thumbnailUrl":"https://static.time.com/v3/assets/bltea6093859af6183b/blt3470ad9592b51fec/69886416524fc073dbdf48d8/267440.jpg?branch=production&width=1200&quality=75&auto=webp&crop=1200:675&height=675","author":[{"@type":"Person","name":"Olivia B. Waxman","jobTitle":"Staff Writer","url":"https://time.com/author/olivia-b-waxman/"}],"articleSection":"","image":[{"@type":"ImageObject","url":"https://static.time.com/v3/assets/bltea6093859af6183b/blt3470ad9592b51fec/69886416524fc073dbdf48d8/267440.jpg?branch=production&width=1200&quality=75&auto=webp&crop=1200:675&height=675","width":1200,"height":675,"headline":"Doritos Rainbows Bag","caption":"Doritos Rainbows Bag","creditText":"Frito-Lay","representativeOfPage":true}],"publisher":{"@type":"Organization","name":"Time","url":"https://time.com/","logo":{"@type":"ImageObject","url":"https://time.com/images/logo.png","width":528,"height":156},"foundingDate":"March 3, 1923","sameAs":["https://www.facebook.com/time","https://www.instagram.com/time/?hl=en","https://twitter.com/time","https://www.pinterest.com/timemagazine"]}},{"@context":"https://schema.org","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"item":{"@id":"/tag/time-section-newsfeed/","name":"Newsfeed"}},{"@type":"ListItem","position":2,"item":{"@id":"https://time.com/4038837/doritos-rainbow-chips-pride-lgbt/","name":"Doritos Releases Rainbow-Colored Chips to Celebrate LGBT Pride"}}]}] ```