--- title: Under Armour Ad: Tom Brady Throws a Football at Your Face description: The star has a new Under Armour ad canonical: https://time.com/4031304/tom-brady-under-armour-ad/ author: ashley Ross article:opinion: false article:content_tier: free article:published_time: 2015-09-11T16:13:16.000Z article:modified_time: 2026-04-13T07:24:37.583Z og:title: See What It's Like When Tom Brady Throws a Football at Your Face og:description: A new Under Armour ad shows his tireless training og:url: https://time.com/4031304/tom-brady-under-armour-ad/ og:site_name: TIME og:image: https://static.time.com/v3/assets/bltea6093859af6183b/blt9f5f1960783c04c1/69886348cd1bba447b6fd214/tom-brady4.jpg?branch=production&width=1200&quality=75&auto=webp&crop=16:9 og:image:width: 3934 og:image:height: 2213 og:image:alt: Tom Brady og:type: article twitter:card: summary_large_image twitter:title: See What It's Like When Tom Brady Throws a Football at Your Face twitter:description: A new Under Armour ad shows his tireless training twitter:image: https://static.time.com/v3/assets/bltea6093859af6183b/blt9f5f1960783c04c1/69886348cd1bba447b6fd214/tom-brady4.jpg?branch=production&width=1200&quality=75&auto=webp&crop=16:9 ---  # See What It's Like When Tom Brady Throws a Football at Your Face by [ashley Ross](https://time.com/author/ashley-ross/) ## ashley Ross Sep 11, 2015 4:13 PM UTC  Tom Brady at Gillette Stadium on Sept. 10, 2015 in Foxboro, Mass. Tom Brady at Gillette Stadium on Sept. 10, 2015 in Foxboro, Mass.Maddie Meyer—Getty Images by [ashley Ross](https://time.com/author/ashley-ross/) ## ashley Ross Sep 11, 2015 4:13 PM UTC Under Armour released a new 30-second spot featuring Tom Brady on Thursday, during the star’s first game post-Deflategate in the NFL’s regular season opener. The ad features an army of Bradys training tirelessly and eventually throwing the ball (which seems fully inflated) toward the camera. So fans can now imagine what it’s like to be on the defensive line against him. Droga5 was the creative agency behind the Under Armour campaign, Rule Yourself, which previously launched [a spot ](http://time.com/4007957/steph-curry-misty-copeland-jordan-spieth-under-armour/)featuring NBA MVP Stephen Curry, who helped the Golden State Warriors bring home an [NBA championship](http://time.com/3923874/golden-state-warriors-nba-champions/); Misty Copeland, the first black principal ballerina at the [American Ballet Theatre](http://time.com/3941742/misty-copeland-black-principal-dancer/); and golfer Jordan Spieth, who won both the 2015 Masters and the [U.S. Open](http://time.com/3930361/jordan-spieth-under-armour/). ```json [{"@context":"https://schema.org","@type":"NewsArticle","@id":"https://time.com/4031304/tom-brady-under-armour-ad/","mainEntityOfPage":{"@type":"WebPage","@id":"https://time.com/4031304/tom-brady-under-armour-ad/"},"headline":"See What It's Like When Tom Brady Throws a Football at Your Face","datePublished":"2015-09-11T16:13:16.000Z","dateModified":"2026-04-13T07:24:37.583Z","description":"A new Under Armour ad shows his tireless training","url":"https://time.com/4031304/tom-brady-under-armour-ad/","keywords":["Newsfeed","Sports topic"],"thumbnailUrl":"https://static.time.com/v3/assets/bltea6093859af6183b/blt9f5f1960783c04c1/69886348cd1bba447b6fd214/tom-brady4.jpg?branch=production&width=1200&quality=75&auto=webp&crop=1200:675&height=675","author":[{"@type":"Person","name":"ashley Ross","jobTitle":null,"url":"https://time.com/author/ashley-ross/"}],"articleSection":"","image":[{"@type":"ImageObject","url":"https://static.time.com/v3/assets/bltea6093859af6183b/blt9f5f1960783c04c1/69886348cd1bba447b6fd214/tom-brady4.jpg?branch=production&width=1200&quality=75&auto=webp&crop=1200:675&height=675","width":1200,"height":675,"headline":"Tom Brady","caption":"Tom Brady","creditText":"Maddie Meyer—Getty Images","representativeOfPage":true}],"publisher":{"@type":"Organization","name":"Time","url":"https://time.com/","logo":{"@type":"ImageObject","url":"https://time.com/images/logo.png","width":528,"height":156},"foundingDate":"March 3, 1923","sameAs":["https://www.facebook.com/time","https://www.instagram.com/time/?hl=en","https://twitter.com/time","https://www.pinterest.com/timemagazine"]}},{"@context":"https://schema.org","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"item":{"@id":"/tag/time-section-newsfeed/","name":"Newsfeed"}},{"@type":"ListItem","position":2,"item":{"@id":"https://time.com/4031304/tom-brady-under-armour-ad/","name":"See What It's Like When Tom Brady Throws a Football at Your Face"}}]}] ```