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title: Puppies Play With New Star Wars BB-8 Sphero Toy: Video
description: Vanity Fair recruited cute canines to play with the new BB-8
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# Watch a Bunch of Puppies Test Out the Latest _Star Wars_ Toy

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by 

[Samantha Grossman](https://time.com/author/samantha-grossman/)


## Samantha Grossman


Sep 3, 2015 2:30 PM UTC

by 

[Samantha Grossman](https://time.com/author/samantha-grossman/)


## Samantha Grossman


Sep 3, 2015 2:30 PM UTC

Sphero’s new spinning robot is the new _Star Wars_ toy every kid will [want for Christmas this year](http://time.com/4021163/bb-8-sphero-toy/). We now believe it’s also the toy every dog will want, too.

_Vanity Fair_ [recruited](http://www.vanityfair.com/hollywood/2015/09/star-wars-bb8-toy-puppies) a pack of cute puppies to test out this toy, the BB-8, which is based on the new _Star Wars’_ film’s spinning droid. It’s controlled with a _Star Wars_\-themed smartphone app and, [according](http://time.com/4021163/bb-8-sphero-toy/) to Sphero Chief Creative Officer Rob Maigret, is “the closest we get to an actual droid.”

So, will this high-tech toy be a good plaything for your pet? Watch above and decide.

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