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# 'Burning Man: The Musical' Is Now A Thing

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by 

[Melissa Locker](https://time.com/author/melissa-locker/)


## Melissa Locker


Aug 26, 2015 11:27 AM UTC

by 

[Melissa Locker](https://time.com/author/melissa-locker/)


## Melissa Locker


Aug 26, 2015 11:27 AM UTC

Move over [_Downton Abbey_](http://time.com/3931930/downton-abbey-musical/), [James Bond](http://time.com/3947650/james-bond-musical-spectre-broadway/) and even you, [Donald Trump](http://time.com/4001366/josh-groban-trump/), there is a new musical in town: _Burning Man: The Musical._ 

[The comedy musical](https://www.youtube.com/channel/UCq15e4%5FxydyZwjz3zFUa4gA) opened very off-off Broadway — on the internet, specifically — and is only five minutes long, but it packs a lot of action and surprisingly deep character development into its grand opening number. There’s the eager techie boarding a school bus bound for Black Rock City with visions of hanging out with Elon Musk and Google execs in his eyes. There’s the grizzled, wizened hippy and the starry-eyed girl bemoaning the loss of the Burning Man festival that was before “the techies came to plug n’ play” and singing about “when the playa was clean / and techies stayed in SOMA.” All that in just the opening number!

The second act offers even more with a tech coder who is trying to develop an app for drone delivery of water at Burning Man and ends up singing a heart-lifting number that asks, “What would Steve Jobs do?” Clearly Steve Jobs would watch this video.

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