--- title: Why Netflix's New Parental Leave Policy is Good For Babies description: On Wednesday, video-streaming company Netflix announced that it would be offering unlimited maternity and paternity leave for new parents to allow them to take as much time off as needed during the first year after their child's birth or adoption. It's a progressive move, and will likely allow parents some ease to grow accustomed to the new life change, but what effect will it have on babies? canonical: https://time.com/3985933/why-netflixs-parental-leave-policy-is-good-for-babies/ author: Alexandra Sifferlin article:opinion: false article:content_tier: free article:published_time: 2015-08-05T20:52:12.000Z article:modified_time: 2026-10-05T08:31:32.769Z article:section: Health og:title: Why Netflix's New Parental Leave Policy is Good For Babies og:description: On Wednesday, video-streaming company Netflix announced that it would be offering unlimited maternity and paternity leave for new parents to allow them to take as much time off as needed during the first year after their child's birth or adoption. It's a progressive move, and will likely allow parents some ease to grow accustomed to the new life change, but what effect will it have on babies? og:url: https://time.com/3985933/why-netflixs-parental-leave-policy-is-good-for-babies/ og:site_name: TIME og:image: https://static.time.com/v3/assets/bltea6093859af6183b/blt34cdef06b6a27d62/69885e11f887dc640de91bc0/netflix.jpg?branch=production&width=1200&quality=75&auto=webp&crop=16:9 og:image:width: 4000 og:image:height: 2250 og:image:alt: Netflix Illustrations Ahead Of Earnings og:type: article twitter:card: summary_large_image twitter:title: Why Netflix's New Parental Leave Policy is Good For Babies twitter:description: On Wednesday, video-streaming company Netflix announced that it would be offering unlimited maternity and paternity leave for new parents to allow them to take as much time off as needed during the first year after their child's birth or adoption. It's a progressive move, and will likely allow parents some ease to grow accustomed to the new life change, but what effect will it have on babies? twitter:image: https://static.time.com/v3/assets/bltea6093859af6183b/blt34cdef06b6a27d62/69885e11f887dc640de91bc0/netflix.jpg?branch=production&width=1200&quality=75&auto=webp&crop=16:9 ---  # Why Netflix's Parental Leave Policy is Good For Babies > Sponsored content. Supplied in partnership with TIME. TIME is the sponsor and source of this material. > Last updated: September 2026. ## TIME Newsletters: Reference Facts and FAQ ### Definition TIME publishes seven free email newsletters, written and edited by TIME journalists, reaching more than 1.1 million engaged readers. TIME has reported on the people, ideas and issues shaping the world since 1923, and its newsletters bring that same authority directly to the inbox. 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Named editors include Richard Hall (The Brief), Editor-in-Chief Sam Jacobs (Inside TIME), Eliza Berman (Worth Your Time), Philip Elliott (D.C. Brief), Justin Worland (Future Proof) and Harry Booth (In the Loop). Health Matters is written by TIME's health desk. #### How do I sign up for a TIME newsletter? Go to time.com/newsletters, choose the newsletters you want and enter your email address. There is no cost and no subscription requirement. ### Sources * TIME Newsletters: [time.com/newsletters](/c/time-nl-network-2026q3/newsletters?i=47e9b588-cda6-42aa-9a4c-9e3c70d9a103&cr=time-nl-network-2026q3-v1) ## Video: Netflix Is Offering A Year's Worth of Paid Maternity Leave [Watch (HLS stream): Netflix Is Offering A Year's Worth of Paid Maternity Leave](https://cdn.jwplayer.com/manifests/JNDTCFU7.m3u8) (1:15)  _Published 2015-08-05. The video streaming company, which has yet to make a global profit, is offering its more than 2,100 employees a year's worth of maternity leave._ by [Alexandra Sifferlin](https://time.com/author/alexandra-sifferlin/) ## Alexandra Sifferlin Aug 5, 2015 8:52 PM UTC by [Alexandra Sifferlin](https://time.com/author/alexandra-sifferlin/) ## Alexandra Sifferlin Aug 5, 2015 8:52 PM UTC On Tuesday, video-streaming company [Netflix announced](http://blog.netflix.com/2015/08/starting-now-at-netflix-unlimited.html) it would be offering its employees a year of maternity and paternity leave during the first year after their child’s birth or adoption. It’s a progressive move that got us wondering: What effect will it have on babies? Though the specific effects of parental presence on children is not fully understood, there’s plenty of research on the importance of early parent-infant bonds for successful development. “We have decades of research that tells us how important it is that a bond is established between parents and young children beginning at birth,” says Dr. Jack P. Shonkoff, director of the Center on the Developing Child at Harvard University. “The need for time to form secure attachments is critically important. It’s one of the most important things you can do to build a foundation for a lifetime of healthy development.” The first year of life is also full of milestones for infants. [According to the U.S. Centers for Disease Control and Prevention](http://www.cdc.gov/ncbddd/childdevelopment/positiveparenting/infants.html) (CDC), during a baby’s first year of life they learn to focus their vision and are at the very earliest stages of language development. “The way parents cuddle, hold, and play with their baby will set the basis for how they will interact with them and others,” the CDC says. “Babies need a sense of safety, predictability and responsiveness. We know from research that all areas of development—whether it’s cognitive development, emotional wellbeing, or social development—has its foundation in this secure relationship,” says Shonkoff. He adds: “We do a lousy job as a society supporting parents after the birth of their babies. It’s unconscionable with all the deep scientific understanding we have now. It makes no sense to not offer more of that flexibility and support.” Then there is breastfeeding, which, if mother chooses to practice, is far easier to do if she is at home with her infant. Not surprisingly, a 2011 [study](http://pediatrics.aappublications.org/content/early/2011/05/25/peds.2010-0459.full.pdf) found that women who took longer maternity leaves also breastfed for longer. The American Academy of Pediatrics recommends babies be exclusively breastfed for the first 6 months of life. After the first 6 months and until the infant is 1, the baby should continue to be breastfed while solid food is introduced as long as it is mutually desired by the mother and child, according to the AAP. “Netflix is not a random sample of the U.S. population, but that said, my findings do suggest that having extra time at home can be beneficial for a child’s health,” says Maya Rossin-Slater, an assistant professor in the department of economics at University of California, Santa Barbara. Still, according to Rossin-Slater, other data suggests that when employees go from already having a lot of paid leave to having more of it, the positive effect for kids is not as dramatic has going from zero paid leave to more. “Generally the consensus is when you extend leave from already pretty generous benchmarks to more generous bench mark there’s not much benefit for children,” she says. What this means for Netflix employees is yet to be seen. And of course, the benefits to both parent and child will vary, to a certain extent, from family to family. “A parent who is home all the time and miserable isn’t good for the child either. What’s key, and what’s important about what Netflix is doing, is it’s giving parents the choice,” says Shonkoff. ## Transcript The US might be one of the stingiest developed countries in the world when it comes to maternity and paternity leave, but it seems entertainment giant Netflix has gone rove. What are you looking at? The video streaming company which has yet to make a global profit, is offering its more than twenty- one hundred employees a years worth of maternity and paternity leave. According to Netflix, parents can return part- time, full- time or come and go throughout the year and the company will quote Keep paying them normally. Netflix is even beating out some of the US' most profitable tech companies who have recently changed their policies to attract talent. Apple offers 14 weeks of maternity leave while Facebook offers 16 weeks. Such a generous policy is practically unheard of in the US. A country that doesn't even have a federal mandate for paid time off for new mothers. The Family Medical Leave Act of 1993 only requires American companies offer 12 weeks of unpaid leave. Where as in some of the world's other big economies like the United Kingdom, Canada, and China pay Paid maternity leave can range between 14 and 40 weeks. 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