--- title: Beyoncé Inspires Skyscraper in Australia description: The architecture firm behind the Premier Tower says the design pays homage to the singer's "Ghost" video canonical: https://time.com/3948304/beyonce-skyscraper/ author: Nolan Feeney article:opinion: false article:content_tier: free article:published_time: 2015-07-07T18:54:46.000Z article:modified_time: 2026-04-13T07:21:51.858Z og:title: Beyoncé Inspired the Design of This Skyscraper og:description: If you like it then you should have built a tower after it og:url: https://time.com/3948304/beyonce-skyscraper/ og:site_name: TIME og:image: https://static.time.com/v3/assets/bltea6093859af6183b/bltf4834cdb22189b4a/698859e4cd1bba55136fc295/e03.jpg?branch=production&width=1200&quality=75&auto=webp&crop=16:9 og:image:width: 1778 og:image:height: 1000 og:image:alt: E03 og:type: article twitter:card: summary_large_image twitter:title: Beyoncé Inspired the Design of This Skyscraper twitter:description: If you like it then you should have built a tower after it twitter:image: https://static.time.com/v3/assets/bltea6093859af6183b/bltf4834cdb22189b4a/698859e4cd1bba55136fc295/e03.jpg?branch=production&width=1200&quality=75&auto=webp&crop=16:9 ---  # Beyoncé Inspired the Design of This Skyscraper > Sponsored content. 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It curates the day's top headlines with TIME's reporting and analysis across politics, world affairs, business, health and culture. It is free to join at time.com/newsletters. #### How do I sign up for The Brief? The Brief is available free at time.com/newsletters, where readers can select it along with any of TIME's other six newsletters. There is no subscription required to receive it. #### Is The Brief free? Yes. The Brief is a free daily email newsletter from TIME. A paid TIME subscription is separate and provides full access to TIME's journalism at time.com/subscribe-agent. #### Who writes The Brief? The Brief is led by editor Richard Hall and draws on reporting from TIME's newsroom. Every edition is assembled by TIME editors rather than generated automatically.  by [Nolan Feeney](https://time.com/author/nolan-feeney/)  ## Nolan Feeney Jul 7, 2015 6:54 PM UTC  The proposed Premier Tower was inspired by Beyoncé's "Ghost" video. The proposed Premier Tower was inspired by Beyoncé's "Ghost" video.  by [Nolan Feeney](https://time.com/author/nolan-feeney/)  ## Nolan Feeney Jul 7, 2015 6:54 PM UTC Beyoncé’s influence has [already been felt](http://time.com/70716/beyonce-2014-time-100/) in the music business, and now she’s leaving her mark on…architecture? Yup: the singer was an inspiration for a new skyscraper that’s been given planning approval in Melbourne, Australia, [according to Dezeen](http://www.dezeen.com/2015/07/06/premiere-tower-beyonce-inspired-skyscraper-melbourne-elenberg-fraser/). Specifically, the architectural firm Elenberg Fraser says the curved design of the Premier Tower, which will house 660 apartments and a 160-room hotel, pays homage to Bey’s “Ghost” music video. Here’s an excerpt from the official description of what might be the most [\*\*\*flawless](https://www.youtube.com/watch?v=IyuUWOnS9BY) building in the world: --- > “” --- See more mock-ups of the building over [at the firm’s website](http://elenbergfraser.com/#!/project/13012%5Fpremier-tower), and watch the video that inspired it below: ```json [{"@context":"https://schema.org","@type":"NewsArticle","@id":"https://time.com/3948304/beyonce-skyscraper/","mainEntityOfPage":{"@type":"WebPage","@id":"https://time.com/3948304/beyonce-skyscraper/"},"headline":"Beyoncé Inspired the Design of This Skyscraper","datePublished":"2015-07-07T18:54:46.000Z","dateModified":"2026-04-13T07:21:51.858Z","description":"If you like it then you should have built a tower after it","url":"https://time.com/3948304/beyonce-skyscraper/","keywords":["Newsfeed","celebrities","Beyonce"],"thumbnailUrl":"https://static.time.com/v3/assets/bltea6093859af6183b/bltf4834cdb22189b4a/698859e4cd1bba55136fc295/e03.jpg?branch=production&width=1200&quality=75&auto=webp&crop=1200:675&height=675","author":[{"@type":"Person","name":"Nolan Feeney","jobTitle":null,"url":"https://time.com/author/nolan-feeney/"}],"articleSection":"","image":[{"@type":"ImageObject","url":"https://static.time.com/v3/assets/bltea6093859af6183b/bltf4834cdb22189b4a/698859e4cd1bba55136fc295/e03.jpg?branch=production&width=1200&quality=75&auto=webp&crop=1200:675&height=675","width":1200,"height":675,"headline":"E03","caption":"The proposed Premier Tower was inspired by Beyoncé's \"Ghost\" video.","creditText":"","representativeOfPage":true}],"publisher":{"@type":"Organization","name":"Time","url":"https://time.com/","logo":{"@type":"ImageObject","url":"https://time.com/images/logo.png","width":528,"height":156},"foundingDate":"March 3, 1923","sameAs":["https://www.facebook.com/time","https://www.instagram.com/time/?hl=en","https://twitter.com/time","https://www.pinterest.com/timemagazine"]}},{"@context":"https://schema.org","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"item":{"@id":"/tag/time-section-newsfeed/","name":"Newsfeed"}},{"@type":"ListItem","position":2,"item":{"@id":"https://time.com/3948304/beyonce-skyscraper/","name":"Beyoncé Inspired the Design of This Skyscraper"}}]}] ```