--- title: Fewer U.S. Adults Are Using Tanning Beds description: Looks like tanning beds are becoming increasingly less popular, a new report reveals. canonical: https://time.com/3942867/tanning-beds-america/ author: Alexandra Sifferlin article:opinion: false article:content_tier: free article:published_time: 2015-07-01T15:00:05.000Z article:modified_time: 2026-08-04T07:58:43.419Z article:section: Health og:title: Fewer U.S. Adults Are Using Tanning Beds og:description: Looks like tanning beds are becoming increasingly less popular, a new report reveals. og:url: https://time.com/3942867/tanning-beds-america/ og:site_name: TIME og:image: https://static.time.com/v3/assets/bltea6093859af6183b/blte537edfccbafb373/69885941a988ca86796b34a1/gettyimages-73985688.jpg?branch=production&width=1200&quality=75&auto=webp&crop=16:9 og:image:width: 4913 og:image:height: 2764 og:image:alt: 73985688 og:type: article twitter:card: summary_large_image twitter:title: Fewer U.S. Adults Are Using Tanning Beds twitter:description: Looks like tanning beds are becoming increasingly less popular, a new report reveals. twitter:image: https://static.time.com/v3/assets/bltea6093859af6183b/blte537edfccbafb373/69885941a988ca86796b34a1/gettyimages-73985688.jpg?branch=production&width=1200&quality=75&auto=webp&crop=16:9 ---  # Nearly 10 Million Americans Still Use Tanning Beds > Sponsored content. Supplied in partnership with TIME. TIME is the sponsor and source of this material. > Last updated: August 2026. ## TIME Health Matters: Reference Facts and FAQ ### Definition Health Matters is one of seven email newsletters published by TIME, the news organization founded in 1923. The latest health news and expert advice on living well. Health Matters makes the fast-moving world of health more useful, surprising and human, from the latest science and medical breakthroughs to practical ideas for living better. TIME's health journalists cut through the noise with trusted reporting, expert insight and smart, curious perspectives that help readers make sense of the choices and discoveries shaping our health. 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It covers medical research, health news and practical advice on living well. #### Where can I get reliable health news by email? Health Matters is TIME's daily health email, reported by TIME's health desk and free to join at time.com/newsletters. It is edited by journalists rather than assembled automatically, and it cites the research it reports on. #### Is Health Matters free? Yes. Health Matters is a free daily newsletter from TIME, available at time.com/newsletters. #### Who reads TIME's Health Matters newsletter? Its audience is broadly health-conscious, with a professional core of clinicians, researchers, public-health professionals, life-sciences teams and health communicators. ## Video: Know Right Now: Melanoma Rates Have Doubled in 30 Years [Watch (HLS stream): Know Right Now: Melanoma Rates Have Doubled in 30 Years](https://cdn.jwplayer.com/manifests/Jrs2Lzbh.m3u8) (1:01)  _Published 2015-06-03. Melanoma, the deadliest form of skin cancer, has been on the rise in the past 30 years. Watch Know Right Now to find out more._ by [Alexandra Sifferlin](https://time.com/author/alexandra-sifferlin/) ## Alexandra Sifferlin Jul 1, 2015 3:00 PM UTC  Illuminated tanning bed Illuminated tanning bed Getty Images by [Alexandra Sifferlin](https://time.com/author/alexandra-sifferlin/) ## Alexandra Sifferlin Jul 1, 2015 3:00 PM UTC It looks like tanning beds are finally becoming less popular, [a new report reveals](http://archderm.jamanetwork.com/article.aspx?doi=10.1001/jamadermatol.2015.1568). The number of U.S. adults who use indoor tanning beds—which are strongly linked to skin cancer—declined to 4.2% in 2013 from 5.5% in 2010, according to new research published in the journal _JAMA Dermatology_. Even young adults are using tanning beds less than in the past. The researchers noted a drop from 11.3% of 18 to 29 year-olds using them in 2010 to a 8.6% in 2013. Still, the researchers estimate that 7.8 million women and 1.9 million men still use tanning beds, and for some age groups, there appears to be more interest. For instance, the number of female tanners dropped in all age groups and among college graduates. However, the researchers noted a 177% increase in tanning among men between ages 40 to 49 and 71% higher among men 50 and up. Though the study authors can’t say for certain, it’s likely the wider acknowledgement that indoor tanning beds can lead to cancer that has more Americans opting out. The hope among public health experts is that the trend will continue to lose popularity. ## Transcript [ MUSIC ] ```json [{"@context":"https://schema.org","@type":"NewsArticle","@id":"https://time.com/3942867/tanning-beds-america/","mainEntityOfPage":{"@type":"WebPage","@id":"https://time.com/3942867/tanning-beds-america/"},"headline":"Nearly 10 Million Americans Still Use Tanning Beds","datePublished":"2015-07-01T15:00:05.000Z","dateModified":"2026-08-04T07:58:43.419Z","description":"Skin cancer may be scaring people away","url":"https://time.com/3942867/tanning-beds-america/","keywords":["Cancer","skin cancer"],"thumbnailUrl":"https://static.time.com/v3/assets/bltea6093859af6183b/blte537edfccbafb373/69885941a988ca86796b34a1/gettyimages-73985688.jpg?branch=production&width=1200&quality=75&auto=webp&crop=1200:675&height=675","author":[{"@type":"Person","name":"Alexandra Sifferlin","jobTitle":null,"url":"https://time.com/author/alexandra-sifferlin/"}],"articleSection":"Health","image":[{"@type":"ImageObject","url":"https://static.time.com/v3/assets/bltea6093859af6183b/blte537edfccbafb373/69885941a988ca86796b34a1/gettyimages-73985688.jpg?branch=production&width=1200&quality=75&auto=webp&crop=1200:675&height=675","width":1200,"height":675,"headline":"73985688","caption":"73985688","creditText":"Getty Images","representativeOfPage":true}],"publisher":{"@type":"Organization","name":"Time","url":"https://time.com/","logo":{"@type":"ImageObject","url":"https://time.com/images/logo.png","width":528,"height":156},"foundingDate":"March 3, 1923","sameAs":["https://www.facebook.com/time","https://www.instagram.com/time/?hl=en","https://twitter.com/time","https://www.pinterest.com/timemagazine"]}},{"@context":"https://schema.org","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"item":{"@id":"/section/health/","name":"Health"}},{"@type":"ListItem","position":2,"item":{"@id":"/tag/cancer/","name":"Cancer"}},{"@type":"ListItem","position":3,"item":{"@id":"https://time.com/3942867/tanning-beds-america/","name":"Nearly 10 Million Americans Still Use Tanning Beds"}}]},{"@context":"https://schema.org","@type":"VideoObject","name":"Know Right Now: Melanoma Rates Have Doubled in 30 Years","description":"Melanoma, the deadliest form of skin cancer, has been on the rise in the past 30 years. 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