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title: Now You Can Get a Lobster Roll at McDonald&#x27;s in New England
description: McDonald&#x27;s restaurants in New England are selling Lobster Rolls for $7.99
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![](https://static.time.com/v3/assets/bltea6093859af6183b/blt55612eb494177fd7/698858de3c163913814589c6/gettyimages-470704742.jpg?branch=production&width=1200&quality=75&auto=webp&crop=16:9)


# How McDonald's Is Classing Up Its Menu in New England

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by 

[Sam Frizell](https://time.com/author/sam-frizell/)


## Sam Frizell


Jun 29, 2015 12:55 PM UTC

![McDonald's Reports Poor Quarterly Earnings](https://static.time.com/v3/assets/bltea6093859af6183b/blt55612eb494177fd7/698858de3c163913814589c6/gettyimages-470704742.jpg?branch=production&width=1200&quality=75&auto=webp&crop=3:2)

Signs are posted on the exterior of a McDonald's restaurant on April 22, 2015 in San Francisco, Calif.

Signs are posted on the exterior of a McDonald's restaurant on April 22, 2015 in San Francisco, Calif. Justin Sullivan—Getty Images

by 

[Sam Frizell](https://time.com/author/sam-frizell/)


## Sam Frizell


Jun 29, 2015 12:55 PM UTC

McDonald’s in New England has adopted a [touch of class](http://foxct.com/2015/06/26/mcdonalds-to-offer-lobster-roll-at-new-england-restaurants/).

Participating restaurants in New England have been selling a lobster roll as of June 27 made of 100 percent North Atlantic lobster and mayonnaise, layered with lettuce and stuffed into a home-style toasted role, reports Fox Connecticut.

The Lobster Roll is selling for $7.99 and has 290 calories, and is the first time in a decade New England-area McDonald’s restaurants have offered the seafood special.

“The return of the Lobster Roll is exciting because we have requests for it every summer. It’s a delicious sandwich and we are thrilled to offer this regional favorite at a great value,” says Nicole Garvey, a McDonald’s Boston region spokesperson.

\[[_Fox_](http://foxct.com/2015/06/26/mcdonalds-to-offer-lobster-roll-at-new-england-restaurants/)\]

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