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---
description: The new terms of Apple’s deals with record labels for its new music streaming service are slowly leaking out.
title: Hey, Taylor: Here&#x27;s How Much Apple Is Really Paying Musicians
image: https://static.time.com/v3/assets/bltea6093859af6183b/bltf23e6ded5864567b/6988584e428a9ed7f0ccde42/gettyimages-460021724.jpg?branch=production&amp;width=3840&amp;quality=75&amp;auto=webp&amp;crop=16:9
---

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# Hey, Taylor Swift: Here's How Much Apple Is Really Paying Musicians

<!-- video src="https://cdn.jwplayer.com/manifests/mUgZx3qP.m3u8" -->
## Video: The Power of Taylor Swift

[Watch (HLS stream): The Power of Taylor Swift](https://cdn.jwplayer.com/manifests/mUgZx3qP.m3u8) (2:04)

![The Power of Taylor Swift](https://cdn.jwplayer.com/v2/media/mUgZx3qP/poster.jpg?width=720)

_Published 2015-06-22. One day after Taylor Swift publicly blasted Apple Music for not paying artists during the service’s free, three-month trial period, Apple reversed its position_


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[Victor Luckerson](/author/victor-luckerson/)


## Victor Luckerson


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Jun 25, 2015 2:04 PM CUT

![onstage during KIIS FM's Jingle Ball 2014  powered by LINE at Staples Center on December 5, 2014 in Los Angeles, California.](https://static.time.com/v3/assets/bltea6093859af6183b/bltf23e6ded5864567b/6988584e428a9ed7f0ccde42/gettyimages-460021724.jpg?branch=production&width=3840&quality=75&auto=webp&crop=3:2)

Taylor Swift onstage during KIIS FM's Jingle Ball 2014 powered by LINE at Staples Center on December 5, 2014 in Los Angeles, California.

Taylor Swift onstage during KIIS FM's Jingle Ball 2014 powered by LINE at Staples Center on December 5, 2014 in Los Angeles, California.Kevin Winter—2014 Getty Images

by 

[Victor Luckerson](/author/victor-luckerson/)


## Victor Luckerson


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Jun 25, 2015 2:04 PM CUT

The new terms of Apple’s deals with record labels for its new music streaming service are slowly leaking out.

The _New York Times_ [reports](http://www.nytimes.com/2015/06/25/business/media/apple-signs-thousands-of-independent-labels-in-royalty-deal.html?%5Fr=0 "undefined") that Apple Music will pay labels 0.2 cents per stream during the service’s three-month free trial. Meanwhile, _Billboard_ [says](http://www.billboard.com/articles/business/6605845/apple-music-indie-publishers-contract "undefined") music publishers, who control the songwriting rights for recorded music, will get 0.047 cents per stream during the free period.

That’s a turnaround from Apple’s initial plan, which was to pay rights holders nothing during the free three month trial. Pressure from independent labels and a widely shared [blog post by Taylor Swift](http://time.com/3930308/taylor-swift-apple/ "undefined") criticizing the policy compelled Apple to change course.

It’s unclear whether this plan to pay up during the free trial will affect Apple’s [plan](http://recode.net/2015/06/15/heres-what-happens-to-your-10-after-you-pay-for-a-month-of-apple-music/ "undefined") to offer 71.5% of total Apple Music subscription revenue to music rights holders. The figure would be slightly higher than Spotify’s rate of 70%.

### This Is How Apple Teases All Its Huge Announcements

![iTunes Launch On Windows, October 2003, Cupertino](https://static.time.com/v3/assets/bltea6093859af6183b/blt96537864023215bb/6987827206f2c114f73344e8/03-apple-invites.jpg?branch=production&width=3840&quality=75&auto=webp)

iTunes launch on Windows, October 2003 Apple

![iPod Nano, September 2005, Cupertino](https://static.time.com/v3/assets/bltea6093859af6183b/bltf37006ff1af68c4e/69878278e20a877b81a8571f/20-apple-invites.jpg?branch=production&width=3840&quality=75&auto=webp)

iPod Nano, September 2005 Apple

![5th Generation iPod, October 2005, Cupertino](https://static.time.com/v3/assets/bltea6093859af6183b/bltb5fa5d3916b2226f/6987827706f2c1fe6e3344f7/19-apple-invites.jpg?branch=production&width=3840&quality=75&auto=webp)

5th Generation iPod, October 2005 Apple

![iTunes 7 With Movies, September 2006, Cupertino](https://static.time.com/v3/assets/bltea6093859af6183b/blt2589b46fb0615b21/6987827ae53abaacd34d7f07/27-apple-invites.jpg?branch=production&width=3840&quality=75&auto=webp)

iTunes 7 with movies, September 2006 Apple

![iPhone 2007 Macworld Invitation.](https://static.time.com/v3/assets/bltea6093859af6183b/bltf8d7b6181a9877a5/698782780b72e331cb6de08c/22-apple-invites.jpg?branch=production&width=3840&quality=75&auto=webp)

iPhone, January 2007 Apple


![iPod Touch, September 2007, Cupertino](https://static.time.com/v3/assets/bltea6093859af6183b/blta459377b53c6cd5d/698782790b72e3252f6de094/23-apple-invites.jpg?branch=production&width=3840&quality=75&auto=webp)

iPod Touch, September 2007 Apple

![<span style="font-size:medium;"><strong>MacBook Air</strong></span>, January 2008](https://static.time.com/v3/assets/bltea6093859af6183b/blte5b4a1840138ed87/698782732dce01ec799dde91/05-apple-invites.jpg?branch=production&width=3840&quality=75&auto=webp)

MacBook Air, January 2008 Apple

![App Store and iPhone 3G 2008 Worldwide Developers Conference Invitation.](https://static.time.com/v3/assets/bltea6093859af6183b/blt0d0a01ad3ca38c10/6987827606f2c1141f3344f2/15-apple-invites.jpg?branch=production&width=3840&quality=75&auto=webp)

App Store & iPhone 3G, June 2008 Apple


![2nd Generation iPod Touch, September 2008, Cupertino](https://static.time.com/v3/assets/bltea6093859af6183b/blt94250d7d8f620584/6987827b0b72e345886de09c/30-apple-invites.jpg?branch=production&width=3840&quality=75&auto=webp)

2nd Generation iPod Touch, September 2008 Apple

![iPhone 3GS, 2009, Worldwide Developers Conference](https://static.time.com/v3/assets/bltea6093859af6183b/blte07e5a9f1db253bb/698782760b72e31c046de080/16-apple-invites.jpg?branch=production&width=3840&quality=75&auto=webp)

iPhone 3GS, June 2009 Apple

![3rd Generation iPod Touch, September 2009, Cupertino](https://static.time.com/v3/assets/bltea6093859af6183b/bltb6ad6fb83c70e44e/69878274e53aba5fc94d7efe/08-apple-invites.jpg?branch=production&width=3840&quality=75&auto=webp)

3rd Generation iPod Touch, September 2009 Apple


![iPad, 2010, Cupertino](https://static.time.com/v3/assets/bltea6093859af6183b/blt6d0297aa4de78266/6987827306f2c1e61f3344ed/07-apple-invites.jpg?branch=production&width=3840&quality=75&auto=webp)

iPad, January 2010 Apple

![iPhone 4, 2010, Worldwide Developers Conference](https://static.time.com/v3/assets/bltea6093859af6183b/blt0f06c1c52f942eb0/698782770b72e36e096de088/17-apple-invites.jpg?branch=production&width=3840&quality=75&auto=webp)

iPhone 4, June 2010 Apple

![4th Generation iPod Touch, September 2010, Cupertino](https://static.time.com/v3/assets/bltea6093859af6183b/blt95608a50834055f2/69878279e20a87fd51a85724/24-apple-invites.jpg?branch=production&width=3840&quality=75&auto=webp)

4th Generation iPod Touch, September 2010 Apple


![Macbooks With Unibody-Design, September 2010, Cupertino](https://static.time.com/v3/assets/bltea6093859af6183b/bltad20ec84d6c4db80/698782742dce0119029dde96/09-apple-invites.jpg?branch=production&width=3840&quality=75&auto=webp)

MacBooks with unibody design, September 2010 Apple

![2nd Generation Macbook Air, October 2010, Cupertino](https://static.time.com/v3/assets/bltea6093859af6183b/bltbd700bf615ae20f7/69878278e53abacfff4d7f03/21-apple-invites.jpg?branch=production&width=3840&quality=75&auto=webp)

2nd Generation MacBook Air, October 2010 Apple

![iPad 2, 2011, Cupertino](https://static.time.com/v3/assets/bltea6093859af6183b/blt48387a577d68fca8/6987827255a85902eaa862ca/02-apple-invites.jpg?branch=production&width=3840&quality=75&auto=webp)

iPad 2, March 2011 Apple


![<span style="font-size:medium;"><strong>iCloud &amp; iOS 5</strong></span>, June 2011](https://static.time.com/v3/assets/bltea6093859af6183b/bltbc57744a6b912d2d/69878275cd1bbad5e06f58f8/11-apple-invites.jpg?branch=production&width=3840&quality=75&auto=webp)

iCloud & iOS 5, June 2011 Apple

![iPhone 4S, 2011, Cupertino](https://static.time.com/v3/assets/bltea6093859af6183b/bltd436c1fe3c41646d/69878277a988ca6b216acd1e/18-apple-invites.jpg?branch=production&width=3840&quality=75&auto=webp)

iPhone 4S, October 2011 Apple

![iBooks 2 & iBooks Author, January 2012, New York](https://static.time.com/v3/assets/bltea6093859af6183b/blt86e7b63ee343d8e1/698782743c1639c73e45220d/10-apple-invites.jpg?branch=production&width=3840&quality=75&auto=webp)

iBooks 2 & iBooks Author, January 2012 Apple


![3rd Generation iPad/strong>, 2012, Cupertino](https://static.time.com/v3/assets/bltea6093859af6183b/blt7712d5eb3b234ab1/69878276cd684882b309a08a/14-apple-invites.jpg?branch=production&width=3840&quality=75&auto=webp)

3rd Generation iPad, March 2012 Apple

![Macbook Pro With Retina Display, June 2012, Worldwide Developers Conference](https://static.time.com/v3/assets/bltea6093859af6183b/blte7cf0412655cc52a/69878272428a9eca72cc77b5/04-apple-invites.jpg?branch=production&width=3840&quality=75&auto=webp)

MacBook Pro with Retina display, June 2012 Apple

![iPhone 5, 2012, Cupertino](https://static.time.com/v3/assets/bltea6093859af6183b/blt08e21a31ec214071/69878273cd1bba88816f58f2/06-apple-invites.jpg?branch=production&width=3840&quality=75&auto=webp)

iPhone 5, September 2012 Apple


![iPad Mini, October 2012, Cupertino](https://static.time.com/v3/assets/bltea6093859af6183b/bltabe1973f12881eb0/69878275cd1bba08c06f58fc/13-apple-invites.jpg?branch=production&width=3840&quality=75&auto=webp)

iPad Mini, October 2012 Apple

![iPhone 5S & iPhone 5C, 2013, Cupertino](https://static.time.com/v3/assets/bltea6093859af6183b/blt5a30cfdd1719ecb8/6987827906f2c17ab23344fb/25-apple-invites.jpg?branch=production&width=3840&quality=75&auto=webp)

iPhone 5S & iPhone 5C, September 2013 Apple

![iPad Air & iPad Mini With Retina Display, 2013, Cupertino](https://static.time.com/v3/assets/bltea6093859af6183b/blt719b945e9326c2f9/6987827a3c16398f27452219/26-apple-invites.jpg?branch=production&width=3840&quality=75&auto=webp)

iPad Air & iPad Mini with Retina display, October 2013 Apple


![iPhone 6 & iPhone 6 Plus & iOS 8, Cupertino](https://static.time.com/v3/assets/bltea6093859af6183b/blt04011a8825d4b261/69878275428a9e50bbcc77c0/12-apple-invites.jpg?branch=production&width=3840&quality=75&auto=webp)

iPhone 6 & iPhone 6 Plus & iOS 8, September 2014 Apple

![<span style="font-size:medium;"><strong> iPad Air 2 &amp; iPad Mini 3 &amp; Apple Pay</strong></span>, October 2014](https://static.time.com/v3/assets/bltea6093859af6183b/blt922ac508c573139e/6987827be20a87207ba8572e/29-apple-invites.jpg?branch=production&width=3840&quality=75&auto=webp)

iPad Air 2 & iPad Mini 3 & Apple Pay, October 2014 Apple

![Apple Watch, March 2015, Cupertino](https://static.time.com/v3/assets/bltea6093859af6183b/blt40106246e81f652f/698782868e06017d4e45aaaa/apple_event_spring_forward.jpg?branch=production&width=3840&quality=75&auto=webp)

Apple Watch, March 2015 Apple

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