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---
title: Partick Thistle Mascot &#x27;Kingsley&#x27; By David Shrigley Is Terrifying
description: The Scottish soccer team Partick Thistle has a new mascot, and it&#x27;s caused quite a stir on social media
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author: Alexandra Sifferlin
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article:published_time: 2015-06-22T15:43:29.000Z
article:modified_time: 2026-04-13T07:21:20.045Z
og:title: This Soccer Mascot Will Haunt Your Every Waking Moment
og:description: Meet &quot;Kingsley&quot;
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og:image:height: 1440
og:image:alt: Kingsley
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twitter:title: This Soccer Mascot Will Haunt Your Every Waking Moment
twitter:description: Meet &quot;Kingsley&quot;
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![](https://static.time.com/v3/assets/bltea6093859af6183b/bltede3b4fc6c6b8cda/69885598428a9e5bb6ccdd53/partick3.jpg?branch=production&width=1200&quality=75&auto=webp&crop=16:9)


# This Soccer Team's New Mascot Will Haunt Your Every Waking Moment

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by 

[Alexandra Sifferlin](https://time.com/author/alexandra-sifferlin/)


## Alexandra Sifferlin


Jun 22, 2015 3:43 PM UTC

![Kingsley](https://static.time.com/v3/assets/bltea6093859af6183b/bltede3b4fc6c6b8cda/69885598428a9e5bb6ccdd53/partick3.jpg?branch=production&width=1200&quality=75&auto=webp&crop=3:2)

22/06/15.. MARYHILL - GLASGOW. Partick Thistle new sponsor. SCOTTISH ARTIST PAINTS PERFECT PICTURE FOR CALIFORNIAN HEDGE FUND IN SIX FIGURE SPONSORSHIP DEAL AT FIRHILL. Mike Wilkins from Kingsford capital management. with David Shrigley Turner prize nominee

22/06/15.. MARYHILL - GLASGOW. Partick Thistle new sponsor. SCOTTISH ARTIST PAINTS PERFECT PICTURE FOR CALIFORNIAN HEDGE FUND IN SIX FIGURE SPONSORSHIP DEAL AT FIRHILL. Mike Wilkins from Kingsford capital management. with David Shrigley Turner prize nominee Jeff Holmes — Partick Thistle Football Club

by 

[Alexandra Sifferlin](https://time.com/author/alexandra-sifferlin/)


## Alexandra Sifferlin


Jun 22, 2015 3:43 PM UTC

The Scottish soccer team Partick Thistle [has a new mascot](http://ptfc.co.uk/news/2015-2016/june%5F2015/kingsford%5Fcapital%5Fmanagement%5Fto%5Fbe%5Fjags%5Fnew%5Ftitle%5Fsponsor), and it’s caused quite a stir on social media.

The new mascot was designed by artist David Shrigley and was unveiled Monday after the Scottish team signed a new [six-figure sponsorship](http://ptfc.co.uk/news/2015-2016/june%5F2015/kingsford%5Fcapital%5Fmanagement%5Fto%5Fbe%5Fjags%5Fnew%5Ftitle%5Fsponsor) deal with the California-based company Kingsford Capital Management.

The mascot is named Kingsley, and it’s pretty unclear what exactly Kingsley is. It’s been described by some as [“absolutely terrifying](http://www.espnfc.com/blog/the-toe-poke/65/post/2500932/partick-thistle-unveil-terrifying-new-club-mascot).”

> [](https://twitter.com/ThistleTweet/status/612966534387007488)

> [](https://twitter.com/Pandamoanimum/status/613001536315215873)

> [](https://twitter.com/TomChivers/status/612975810291613696)

> [](https://twitter.com/ianprior/status/612973572399742976)


The new deal includes front shirt sponsorship, branding around the stadium, and the selling of your soul to Kingsley the Yellow King of Carcosa.

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