--- description: “The real unemployment is … who knows? Pick a hat," he said title: Watch Stephen Colbert Spoof Donald Trump's Presidential Announcement image: https://static.time.com/v3/assets/bltea6093859af6183b/bltde093bcdab65f2d0/6988d9b9bc6cfc69913e2a3c/time-logo.jpg?branch=production --- * [Entertainment](/section/entertainment/) ## Entertainment Update your preferences in [Account Settings](/account/preferences/) Close # Watch Stephen Colbert Spoof Donald Trump's Presidential Announcement by [Christopher Rosen/EW](/author/entertainment-weekly/) ## Christopher Rosen/EW Update your preferences in [Account Settings](/account/preferences/) Close Jun 17, 2015 1:28 PM CUT by [Christopher Rosen/EW](/author/entertainment-weekly/) ## Christopher Rosen/EW Update your preferences in [Account Settings](/account/preferences/) Close Jun 17, 2015 1:28 PM CUT “Ladies and gentleman, I’m pleased to announce that I have an announcement to make: Donald Trump has announced he is running for President of the United States.” That’s how Stephen Colbert began his evisceration of Trump’s campaign (and general persona) on Tuesday in a video released to the YouTube page of Colbert’s _The Late Show_. The erstwhile _Colbert Report_ host doesn’t start his stint on the CBS show until Sept. 8, but the lure of Trump’s much-derided entry into the 2016 presidential race was apparently too great for him to ignore. “The real unemployment is … who knows? Pick a hat. Pick a hat out of a hat. Find a hat. There’s another hat inside of it. That’s how badly our hat business is doing in the United States,” Colbert jokes in the clip, before later adding that “Mexico has the hats.” _This_ [_article_](http://www.ew.com/article/2015/06/17/stephen-colbert-donald-trump-spoof "undefined") _originally appeared on_ _._ _Read Next:_ [_The Secret to Donald Trump’s Hair_](http://time.com/3923297/donald-trump-hair-secret/?iid=time%5Freadnext "undefined") ### See 13 Stephen Colbert Cameos You Might Have Missed  The Hobbit: The Desolation of Smaug - Lake-town Spy Todd Eyre—Warner Bros.  Exit 57 - Various Characters (pictured top left) Comedy Central  Dana Carvey Show - Various Characters ABC  Strangers With Candy - Chuck Noblet Comedy Central  Missing Persons - Chet Davies ABC  Saturday Night Live - Ace, The Ambiguously Gay Duo (pictured left) NBC  Spin City - Frank ABC  Simpsons - Colby Krause (pictured right) Fox  Curb Your Enthusiasm - Tourist HBO  American Dad! - Dr. R. Dandliker (pictured left) Fox  Bewitched - Stu Robinson (pictured left) Columbia  Mr. Peabody & Sherman - Paul Peterson 20th Century Fox  Monsters vs Aliens - President Hathaway Dreamworks [_Listen to the most important stories of the day._](http://time.com/newsletter/the-brief/autoplay/?xid=spl-fullbrief-article "undefined") ```json [{"@context":"https://schema.org","@type":"NewsArticle","@id":"https://time.com/3924085/stephen-colbert-spoof-donald-trump/","mainEntityOfPage":{"@type":"WebPage","@id":"https://time.com/3924085/stephen-colbert-spoof-donald-trump/"},"headline":"Watch Stephen Colbert Spoof Donald Trump's Presidential Announcement","datePublished":"2015-06-17T13:28:12.000Z","dateModified":"2026-05-11T05:03:00.169Z","description":"“The real unemployment is … who knows? Pick a hat\"","url":"https://time.com/3924085/stephen-colbert-spoof-donald-trump/","keywords":["2016 Election topic","Television","politics","celebrities","stephen colbert","Donald Trump"],"thumbnailUrl":"","author":[{"@type":"Person","name":"Christopher Rosen/EW"}],"articleSection":"Entertainment","image":[],"publisher":{"@type":"Organization","name":"Time","url":"https://time.com/","logo":{"@type":"ImageObject","url":"https://time.com/images/logo.png","width":528,"height":156},"foundingDate":"March 3, 1923","sameAs":["https://www.facebook.com/time","https://www.instagram.com/time/?hl=en","https://twitter.com/time","https://www.pinterest.com/timemagazine"]}},{"@context":"https://schema.org","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"item":{"@id":"/section/entertainment/","name":"Entertainment"}},{"@type":"ListItem","position":2,"item":{"@id":"https://time.com/3924085/stephen-colbert-spoof-donald-trump/","name":"Watch Stephen Colbert Spoof Donald Trump's Presidential Announcement"}}]},{"@context":"https://schema.org","@type":"VideoObject","name":"Highlights from Donald Trump's Presidential Announcement","description":"Highlights from Donald Trump's announcement to run for president.","thumbnailUrl":"https://cdn.jwplayer.com/v2/media/zZCJ6BIH/poster.jpg?width=720","uploadDate":"2015-06-16T18:43:31.000Z","contentUrl":"https://cdn.jwplayer.com/manifests/zZCJ6BIH.m3u8","embedUrl":"https://time.com/3924085/stephen-colbert-spoof-donald-trump/","duration":"PT1M47S","potentialAction":{"@type":"SeekToAction","target":"https://time.com/3924085/stephen-colbert-spoof-donald-trump/?jw_start={seek_to_second_number}","startOffset-input":"required name=seek_to_second_number"}}] ```