Search
image2a
Utah Valley University Marketing & Communications

Check Out This University's Special Staircase for People Texting

Jun 16, 2015

Utah's largest public university is attempting to teach students to watch where they're going by designating a special lane for people who text while walking up stairs.

Since June 7, a staircase at Utah Valley University's new student center building in Orem has boasted a "texting lane," though the school's creative director Matt Bambrough acknowledges it is meant to be an art project, as opposed to an official school policy. In a statement, he even admits, "Most people don’t obey the posted lanes."

Past parodies of distracted pedestrians have included a street lane in Chongqing, China, for texting tourists and Improv Everywhere's stunt in which pranksters dressed up as "Seeing Eye People" who guided New Yorkers glued to their phones.

PHOTOS: The Rise of Mobile Phones from 1916 to Today

A German field telephone station in the Aisne department of northern France during World War I.
VIEW GALLERY | 13 PHOTOS
1916 A German field telephone station in the Aisne department of northern France during World War I.Paul Thompson—FPG/Getty Images
A German field telephone station in the Aisne department of northern France during World War I.
French singer and actor Johnny Hallyday in a scene from the film 'Point de Chute' (aka 'Falling Point').
An early mobile phone during the Iranian Embassy siege at Princes Gate in South Kensington, London.
Bob Maxwell, general manager of Englewood-based Mobile Telephone of Colorado, places a call on FCC-approved radio frequency while driving to work.
THE A-TEAM -- "The Say U.N.C.L.E. Affair" Episode 5. (l-r) Eddie Velez as Frankie Santana, Robert Vaughn as General Hunt Stockwell, George Peppard as John 'Hannibal' Smith.
Bill Clinton,  Ray Flynn
Whoopi Goldberg during ShoWest in Las Vegas.
A farmer with his family sitting on a Bullock Cart and talking on a mobile Phone, in Delhi.
World Trade Center Terrorist Attack.
A rebel militiaman speaks on his mobile phone after capturing territory from government troops on March 25 2 in Ben Jawat, Libya.
A youth films the aftermath of tear gas police fired at protestors in Muhammed Mahmoud Street near Tahrir Square on November 23 in Cairo.
Audience members take pictures of President Barack Obama at Florida Atlantic University on April 10 in Boca Raton, Florida.
A teenager takes a selfie in front of Queen Elizabeth II during a walk around St. Georges Market in Belfast.
1916 A German field telephone station in the Aisne department of northern France during World War I.
Paul Thompson—FPG/Getty Images
1 of 13
All products and services featured are based solely on editorial selection. TIME may receive compensation for some links to products and services on this website.