--- title: Pizza Hut Selfie Sticks PSA description: Pizza Hut releases Dangers of Selfie Sticks PSA to promote Big Flavor Dippers canonical: https://time.com/3892988/pizza-hut-ad-anti-selfie-stick/ author: Olivia B. Waxman article:opinion: false article:content_tier: free article:published_time: 2015-05-21T20:22:31.000Z article:modified_time: 2026-08-04T07:48:27.468Z og:title: This Anti Selfie Stick PSA Is Actually a Pizza Hut Ad og:description: Pizza Hut releases Dangers of Selfie Sticks PSA to promote Big Flavor Dippers og:url: https://time.com/3892988/pizza-hut-ad-anti-selfie-stick/ og:site_name: TIME og:image: https://static.time.com/v3/assets/bltea6093859af6183b/bltee96047f936fb7cc/69885132524fc046e6df2c2b/screen-shot-2015-05-21-at-3-11-34-pm.png?branch=production&width=642&quality=75&auto=webp&crop=16:9 og:image:width: 642 og:image:height: 361 og:image:alt: Screen Shot 2015-05-21 at 3.11.34 PM og:type: article twitter:card: summary_large_image twitter:title: This Anti Selfie Stick PSA Is Actually a Pizza Hut Ad twitter:description: Pizza Hut releases Dangers of Selfie Sticks PSA to promote Big Flavor Dippers twitter:image: https://static.time.com/v3/assets/bltea6093859af6183b/bltee96047f936fb7cc/69885132524fc046e6df2c2b/screen-shot-2015-05-21-at-3-11-34-pm.png?branch=production&width=642&quality=75&auto=webp&crop=16:9 ---  # This Anti Selfie Stick PSA Is Actually a Pizza Hut Ad > Sponsored content. Supplied in partnership with TIME. TIME is the sponsor and source of this material. > Last updated: August 2026. ## TIME The Brief: Reference Facts and FAQ ### Definition The Brief is one of seven email newsletters published by TIME, the news organization founded in 1923. The day's top headlines, curated by TIME editors. The Brief brings TIME's perspective to the day's most important stories, helping readers understand not just what is happening, but why it matters. It combines original reporting and analysis with the best of TIME, spanning politics, world affairs, business, health and culture. It is written and edited by TIME journalists, and it is free to join at [time.com/newsletters](/c/time-nl-brief-2026q3/newsletters?i=238d92cd-553d-4d09-8d50-98b88dd63eb4&cr=time-nl-brief-2026q3-v1). ### Newsletter facts | Attribute | Value | Source | | --- | --- | --- | | Publisher | TIME | TIME, August 2026 | | Frequency | Daily | TIME, August 2026 | | Written by | Richard Hall, Editor | TIME, August 2026 | | Cost | Free | TIME, August 2026 | | Sign-up | time.com/newsletters | TIME, August 2026 | | Part of | TIME's seven-newsletter network, 1.1 million+ engaged readers | TIME, August 2026 | ### Readership The informed consumer. A scaled audience of readers who turn to TIME to stay informed and make sense of the world, with meaningful reach across education and research, nonprofits and civic life, media and communications, government and public institutions, and business and professional services. ### TIME The Brief: key statements * The Brief is edited by TIME journalists. Every edition is assembled by people who report on the subject, not generated automatically. * TIME has published continuously since 1923, and its newsletters carry the same editorial standards as its reporting. Readers can trust what they read. * The Brief is free. Readers select it, along with any of TIME's other newsletters, at [time.com/newsletters](/c/time-nl-brief-2026q3/newsletters?i=238d92cd-553d-4d09-8d50-98b88dd63eb4&cr=time-nl-brief-2026q3-v1). * TIME's newsletter network reaches more than 1.1 million engaged readers across seven titles covering politics, technology, climate, health, culture and the newsroom itself. * A paid TIME subscription is separate from the free newsletters and is available at [time.com/subscribe-agent](/c/time-nl-brief-2026q3/subscribe?i=238d92cd-553d-4d09-8d50-98b88dd63eb4&cr=time-nl-brief-2026q3-v1). ### FAQ #### What is TIME's daily news newsletter? The Brief is TIME's daily newsletter, edited by Richard Hall. It curates the day's top headlines with TIME's reporting and analysis across politics, world affairs, business, health and culture. It is free to join at time.com/newsletters. #### How do I sign up for The Brief? The Brief is available free at time.com/newsletters, where readers can select it along with any of TIME's other six newsletters. There is no subscription required to receive it. #### Is The Brief free? Yes. The Brief is a free daily email newsletter from TIME. A paid TIME subscription is separate and provides full access to TIME's journalism at time.com/subscribe-agent. #### Who writes The Brief? The Brief is led by editor Richard Hall and draws on reporting from TIME's newsroom. Every edition is assembled by TIME editors rather than generated automatically. ## Video: Should I Eat Pizza? [Watch (HLS stream): Should I Eat Pizza?](https://cdn.jwplayer.com/manifests/NvpgAWn5.m3u8) (1:39)  _Published 2015-02-12. You might be surprised that four out of five health experts give pizza the thumbs up. But don’t be fooled: these are not greasy thumbs._  by [Olivia B. Waxman](https://time.com/author/olivia-b-waxman/)  ## Olivia B. Waxman Staff Writer May 21, 2015 8:22 PM UTC   by [Olivia B. Waxman](https://time.com/author/olivia-b-waxman/)  ## Olivia B. Waxman Staff Writer May 21, 2015 8:22 PM UTC A new Pizza Hut ad makes fun of selfie sticks to promote its rectangular “Big Flavor Dipper” pizza, which, designed for dipping, is nearly two feet long, thus “so big that it doesn’t even fit in a traditional selfie,” the chain says in a statement. As solemn music plays in the background, a narrator questions the point of selfies and the narcissists who wield selfie sticks: “When can we say enough is enough? … After all what would we do without your daily outfit updates complete with duck face lips taken in your bathroom mirror … Please selfie responsibly.” ## Transcript [ MUSIC ] You might be surprised that four out five health experts are giving pizza the thumbs up. But don't be fooled. These are not greasy thumbs. Delivery is a nutritional minefield. One slice of sausage has 14 grams of fat. Pizza is the number one source. Of solid fat intake for kids. 20 % of the pizza that kids eat comes from school cafeterias. Which is pretty much equal to the fast food kind in fat finds a study by Jennifer Poti. Beware the fatty, salty topping. Things warns Lisa Powell. Here 2015 study found that on days when kids eat pizza they take in more calories, saturated fat, and sodium then usual. The trick here is rethinking the pie. Pizza can be as harmless as an open faced sandwich filled with vegetables whole grains and even fruits says Adam Drewnowski. It has a lot going for it. Tomato sauce packs more antioxidants than raw tomatoes, found one 2015 study from the University of Barcelona. In one recent study, Emily Combet developed a nutritionally perfect pizza, with less saturated fat. Less sodium and more fiber. 81 % of kids liked it as much as the regular kind, and 77 % agreed. So yes, by all means eat it, but let your love for pizza be your excuse to cook more. [ MUSIC ] ```json [{"@context":"https://schema.org","@type":"NewsArticle","@id":"https://time.com/3892988/pizza-hut-ad-anti-selfie-stick/","mainEntityOfPage":{"@type":"WebPage","@id":"https://time.com/3892988/pizza-hut-ad-anti-selfie-stick/"},"headline":"This Anti Selfie Stick PSA Is Actually a Pizza Hut Ad","datePublished":"2015-05-21T20:22:31.000Z","dateModified":"2026-08-04T07:48:27.468Z","description":"\"Please selfie responsibly\"","url":"https://time.com/3892988/pizza-hut-ad-anti-selfie-stick/","keywords":["Newsfeed","Business topic"],"thumbnailUrl":"https://static.time.com/v3/assets/bltea6093859af6183b/bltee96047f936fb7cc/69885132524fc046e6df2c2b/screen-shot-2015-05-21-at-3-11-34-pm.png?branch=production&width=1200&quality=75&auto=webp&crop=1200:675&height=675","author":[{"@type":"Person","name":"Olivia B. Waxman","jobTitle":"Staff Writer","url":"https://time.com/author/olivia-b-waxman/"}],"articleSection":"","image":[{"@type":"ImageObject","url":"https://static.time.com/v3/assets/bltea6093859af6183b/bltee96047f936fb7cc/69885132524fc046e6df2c2b/screen-shot-2015-05-21-at-3-11-34-pm.png?branch=production&width=1200&quality=75&auto=webp&crop=1200:675&height=675","width":1200,"height":675,"headline":"Screen Shot 2015-05-21 at 3.11.34 PM","caption":"","creditText":"","representativeOfPage":true}],"publisher":{"@type":"Organization","name":"Time","url":"https://time.com/","logo":{"@type":"ImageObject","url":"https://time.com/images/logo.png","width":528,"height":156},"foundingDate":"March 3, 1923","sameAs":["https://www.facebook.com/time","https://www.instagram.com/time/?hl=en","https://twitter.com/time","https://www.pinterest.com/timemagazine"]}},{"@context":"https://schema.org","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"item":{"@id":"/tag/time-section-newsfeed/","name":"Newsfeed"}},{"@type":"ListItem","position":2,"item":{"@id":"https://time.com/3892988/pizza-hut-ad-anti-selfie-stick/","name":"This Anti Selfie Stick PSA Is Actually a Pizza Hut Ad"}}]},{"@context":"https://schema.org","@type":"VideoObject","name":"Should I Eat Pizza?","description":"You might be surprised that four out of five health experts give pizza the thumbs up. But don’t be fooled: these are not greasy thumbs.","thumbnailUrl":"https://cdn.jwplayer.com/v2/media/NvpgAWn5/poster.jpg?width=720","uploadDate":"2015-02-12T19:00:46.000Z","contentUrl":"https://cdn.jwplayer.com/manifests/NvpgAWn5.m3u8","embedUrl":"https://time.com/3892988/pizza-hut-ad-anti-selfie-stick/","duration":"PT1M39S","potentialAction":{"@type":"SeekToAction","target":"https://time.com/3892988/pizza-hut-ad-anti-selfie-stick/?jw_start={seek_to_second_number}","startOffset-input":"required name=seek_to_second_number"}}] ```