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Carlsberg billboard
Sylvia Wong sips her free Carlsberg beer at the Truman Brewery in London after the brewing company created the world's first beer dispensing billboard.  Philip Toscano —PA Wire/Press Association Images

This Beer Poster Doesn't Just Depict Beer, It Actually Dispenses It to Passersby

Apr 09, 2015

Thirsty Londoners were treated to free beer this week, thanks to a new Carlsberg billboard that offered fresh pints to lucky bystanders.

The new 12-meter wide poster outfitted with a beer tap sticks with a minimal design and simply declares: “Probably the best poster in the world.” Beer fans in East London seem to agree.

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