20x200, in collaboration with TIME’s photography editors, has launched Art for Sandy Relief, a curated collection of Hurricane Sandy benefit editions. The photographs showcase both milestones and the mundane, characterizing the ever-changing and now ever-changed landscape of the authentic New York. Art for Sandy Relief comprises one of the largest art-fundraising efforts for Sandy to date. Twelve photographs in all, these museum-quality prints of New York and New Jersey are available until Dec. 16th.
“It’s an incredible honor to collaborate with TIME's photography editors who have handled Sandy coverage with such grace and impact,” says Jen Bekman, 20x200’s founder and New York native. “We're also thrilled to work with so many legendary photographers in service to a cause so close to us. This initiative is particularly significant to the 20x200 team since we are a New York City-based business and so eager to contribute to the rebuilding of the region. Partnering with artists to support institutions and causes that we believe in has been an important aspect of our program since its inception in 2007. This project is an extension of that practice, amplified considerably with the incredible resources and support from TIME.”
The images are works by notable artists; each reference the storms’ impact indirectly and are affecting works suitable for hanging in the home or as an addition to an existing collection. From a dramatic black-and-white ‘30s Manhattan cityscape by Alfred Eisenstaedt via the LIFE Picture Collection to a ‘70s Staten Island sunbather by Christine Osinski, these photographs are instantly iconic, reminders of all that seeks revitalization in the regions hit hardest by Hurricane Sandy.
These 12 archival prints are priced from $60 for an 11"x14" print to $10,000 for a 60"x80" print. To maximize the amount donated, all net proceeds from these special benefit editions will go to six local charities: Architecture for Humanity New York and New Jersey, Hurricane Sandy New Jersey Relief Fund, Project Hospitality with the Staten Island Advance, Donors Choose Fund to Help Schools Impacted by Hurricane Sandy, Safe Space, and Red Hook Initiative Hurricane Relief Fund. These specialized organizations are dedicated to repairing infrastructure, helping schools and businesses get back up and running, and rebuilding family homes in the communities directly affected by the hurricane.
TIME has deployed reporters and photographers throughout the tri-state area since Sandy hit. Also, TIME’s parent company, Time Warner, has contributed $1 million to relief and recovery charities already. Richard Stengel, TIME’s managing editor, announced Art for Sandy Relief in his editor’s letter in the magazine that hits newsstands Monday, November 19th, saying, “In addition to documenting the devastation, we are determined to help those affected by it.”
Visit 20x200.com/time for more information on the photographs being offered. All images are available only until Dec. 16th.