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---
title: Lego Glued to Faces Is the New Men&#x27;s Fashion Look from Agi &amp; Sam
description: British fashion designers Agi Mdumulla and Sam Cotton have tested the boundaries of wearability by gluing Lego bricks to models&#x27; faces.
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article:modified_time: 2026-04-13T07:15:52.040Z
og:title: This Season&#x27;s Latest Look: Facial Lego
og:description: Because fashion.
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twitter:title: This Season&#x27;s Latest Look: Facial Lego
twitter:description: Because fashion.
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# This Season's Latest Look Is Facial Lego

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by 

[TIME Staff](https://time.com/author/time-staff/)


## TIME Staff


Jan 12, 2015 7:50 AM UTC

by 

[TIME Staff](https://time.com/author/time-staff/)


## TIME Staff


Jan 12, 2015 7:50 AM UTC

British fashion designers Agi Mdumulla and Sam Cotton — more commonly known as Agi & Sam — tested the boundaries of wearability Saturday when they glued Lego bricks to the faces of their models and sent them down the runway at London Collections, a seasonal showcase of U.K. fashion talent.

The look, [said](http://www.standard.co.uk/fashion/news/london-fashion-week-mens-exciting-young-duo-agi-and-sam-show-off-latest-collection-9970717.html) London’s _Evening Standard_, was part of the “Coolman Collection,” inspired by Mdumulla’s childhood in the north of England. For the same collection, children at the duo’s former primary schools were given coats and jackets that had been torn apart, and invited to reassemble the pieces with velcro.

Who said fashion can’t be child’s play?

> [](https://twitter.com/LUCIFFUGE/status/554494061470826496)

> [](https://twitter.com/JBConstantin/status/554511329856606208)

> [](https://twitter.com/angilbertomnz/status/554510633212067840)


\[[_Evening Standard_](http://www.standard.co.uk/fashion/news/london-fashion-week-mens-exciting-young-duo-agi-and-sam-show-off-latest-collection-9970717.html)\]

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