By Dan Kedmey
January 5, 2015

Microsoft unveiled a $29 phone Monday that’s aimed at first-time buyers in developing markets.

Microsoft said the Nokia 215, its “most affordable Internet-ready” phone, will go on sale early this year in “select markets” in the Middle East, Africa, Asia and Europe. The 2G-enabled phone is geared towards people who lack a steady flow of electricity, boasting a battery life of nearly a month on standby and 21 days of talk time.

Microsoft also promoted the phone’s built-in flashlight, a key selling point in emerging markets. “For those who have no access to electricity, the torch is a necessity,” Microsoft wrote on its official blog. Almost 20% of the world’s population lacks regular access to electric power.

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