--- description: Twitter is rolling out a new feature that will track which apps you have installed on your phone, the company revealed Wednesday. title: Twitter Will Now Track Which Other Apps You Install image: https://static.time.com/v3/assets/bltea6093859af6183b/blt4d7c89e3b5e56b73/69876b533c1639353a450424/twitter-app.jpg?branch=production&width=3840&quality=75&auto=webp&crop=16:9 ---  * [Business](/section/business/) ## Business Update your preferences in [Account Settings](/account/preferences/) Close * [Tech](/tag/time-section-tech/) ## Tech Update your preferences in [Account Settings](/account/preferences/) Close # Twitter Will Now Track Which Other Apps You Install  by [Alex Fitzpatrick](/author/alex-fitzpatrick/)  ## Alex Fitzpatrick Update your preferences in [Account Settings](/account/preferences/) Close Nov 26, 2014 7:36 PM CUT  LONDON, ENGLAND - NOVEMBER 07: In this photo illustration, the Twitter logo and hashtag '#Ring!' is displayed on a mobile device as the company announced its initial public offering and debut on the New York Stock Exchange on November 7, 2013 in London, England. Twitter went public on the NYSE opening at USD 26 per share, valuing the company's worth at an estimated USD 18 billion. (Photo by Bethany Clarke/Getty Images) LONDON, ENGLAND - NOVEMBER 07: In this photo illustration, the Twitter logo and hashtag '#Ring!' is displayed on a mobile device as the company announced its initial public offering and debut on the New York Stock Exchange on November 7, 2013 in London, England. Twitter went public on the NYSE opening at USD 26 per share, valuing the company's worth at an estimated USD 18 billion. (Photo by Bethany Clarke/Getty Images)Bethany Clarke—Getty Images  by [Alex Fitzpatrick](/author/alex-fitzpatrick/)  ## Alex Fitzpatrick Update your preferences in [Account Settings](/account/preferences/) Close Nov 26, 2014 7:36 PM CUT Twitter is rolling out a new feature that will track which apps you have installed on your phone, the company revealed Wednesday. The new feature, called “app graph,” is being pitched as a way for Twitter to deliver “more relevant tailored content” to its users. “To help build a more personal Twitter experience for you, we are collecting and occasionally updating the list of apps installed on your mobile device so we can deliver tailored content that you might be interested in,” Twitter’s [app graph page](https://support.twitter.com/articles/20172069 "undefined") reads. While Twitter promises it’s not collecting any data from within non-Twitter apps, it’s not hard to see this new feature raising privacy concerns — especially because many users will have to opt out of app graph, rather than being asked to opt in. If you’d like to disable the app graph feature before it appears, you can turn on “Limit Ad Tracking” in your iPhone Twitter app’s settings or, if you’re an Android user, select “Opt out of interest-based ads.” Once the feature appears in your Twitter app (you’ll be notified when it does), you can follow the [instructions](https://support.twitter.com/articles/20172069 "undefined") on this Twitter page to disable it. Note, however, you’ll still get ads in your Twitter stream — they’ll just be less relevant to you. The app graph feature comes as Twitter is [experimenting](http://time.com/3581714/twitter-timeline-highlights-instant-timeline/ "undefined") with ways to put more relevant content, both organic and commercial, in front of its users. ```json [{"@context":"https://schema.org","@type":"NewsArticle","@id":"https://time.com/3608130/twitter-app-tracking/","mainEntityOfPage":{"@type":"WebPage","@id":"https://time.com/3608130/twitter-app-tracking/"},"headline":"Twitter Will Now Track Which Other Apps You Install","datePublished":"2014-11-26T19:36:44.000Z","dateModified":"2026-04-13T08:03:47.966Z","description":"The feature is opt-out, but it's easy to turn it off","url":"https://time.com/3608130/twitter-app-tracking/","keywords":["Tech","Social Networking"],"thumbnailUrl":"https://static.time.com/v3/assets/bltea6093859af6183b/blt4d7c89e3b5e56b73/69876b533c1639353a450424/twitter-app.jpg?branch=production&width=1200&quality=75&auto=webp&crop=1200:675&height=675","author":[{"@type":"Person","name":"Alex Fitzpatrick","jobTitle":null,"url":"https://time.com/author/alex-fitzpatrick/"}],"articleSection":"Business","image":[{"@type":"ImageObject","url":"https://static.time.com/v3/assets/bltea6093859af6183b/blt4d7c89e3b5e56b73/69876b533c1639353a450424/twitter-app.jpg?branch=production&width=1200&quality=75&auto=webp&crop=1200:675&height=675","width":1200,"height":675,"headline":"Social Media Site Twitter Debuts On The New York Stock Exchange","caption":"Social Media Site Twitter Debuts On The New York Stock Exchange","creditText":"Bethany Clarke—Getty Images","representativeOfPage":true}],"publisher":{"@type":"Organization","name":"Time","url":"https://time.com/","logo":{"@type":"ImageObject","url":"https://time.com/images/logo.png","width":528,"height":156},"foundingDate":"March 3, 1923","sameAs":["https://www.facebook.com/time","https://www.instagram.com/time/?hl=en","https://twitter.com/time","https://www.pinterest.com/timemagazine"]}},{"@context":"https://schema.org","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"item":{"@id":"/section/business/","name":"Business"}},{"@type":"ListItem","position":2,"item":{"@id":"/tag/time-section-tech/","name":"Tech"}},{"@type":"ListItem","position":3,"item":{"@id":"https://time.com/3608130/twitter-app-tracking/","name":"Twitter Will Now Track Which Other Apps You Install"}}]}] ```