The Amazon logo is seen on a podium during a press conference in New York, September 28, 2011.
Emmanuel Dunand—AFP/Getty Images
By Victor Luckerson
November 12, 2014

Amazon is planning to launch 4K streaming on its Prime Instant Video service before the end of the year, the company said Wednesday. 4K is an extremely high-definition video resolution that is only compatible with certain top-of-the-line computer displays and televisions, often called “Ultra HD TVs.”

Competitors like Netflix already offer 4K streaming for select titles, but Netflix charges $3 more per month for the highest-quality stream. Amazon says Prime subscribers will be able to access 4K content at no additional cost.

Shows available in 4K on Amazon will include a concert by Lady Gaga and Tony Bennett called “Cheek to Cheek” as well as some Amazon originals like Transparent and Alpha House, The Wall Street Journal reports.

[WSJ]

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