A Swiss retailer apologized Wednesday for selling coffee creamers with the likeness of German dictator Adolf Hitler on the label and acknowledged it had withdrawn roughly 2,000 containers from dozens of cafes.
Migros said that the “unforgivable incident” occurred because of an internal failure. A spokesperson, Tristan Cerf, told the New York Times that an outside company had asked a Migros subsidiary, ELSA, to provide it with 55 varieties of coffee cream containers based on vintage cigar labels. Two types featured Hitler and Italy’s Benito Mussolini, Cerf said: “Usually the labels have pleasant images like trains, landscapes and dogs — nothing polemic that can pose a problem.”
The scandalous creamers were spotted months after a German furniture chain claimed it unintentionally ordered 5,00 coffee mugs with faint portraits of Hitler on them from a trade fair in China.