Have you ever watched a movie about aliens invading planet Earth and wondered how you would fare? A new ad from Pepsi Max gave unsuspecting commuters a momentary glimpse of a dystopian future to enliven their morning routine.
As part of their "Unbelievable" campaign, Pepsi Max took over a bus shelter and secretly installed technology that gave anyone waiting for the bus serious cause for alarm. Think: Alien invasion, fiery comets heading towards town, tigers on the loose and rampaging robots all realistically superimposed over New Oxford street station.
The results are simultaneously funny and frightening and a good reminder to never ever look up from your phone during your commute.