Apple CEO Tim Cook delivers his keynote address at the World Wide developers conference in San Francisco, June 2, 2014.
Robert Galbraith—Reuters
By Doug Aamoth
September 9, 2014

A visit to Apple.com redirects to Apple.com/Live today, where company CEO Tim Cook and friends will unveil Apple’s holiday gadget lineup. The event begins at 1:00 p.m. EDT/10:00 a.m. PDT.

Note the fine print at the bottom of the page: You’ll need to use an Apple device running the Safari web browser or a new-ish Apple TV box in order to stream the event.

Here’s a primer on what we might expect to see unveiled; all our iPhone 6-related news and analysis can be found here.

Check back here for additional coverage as things unfold.

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