Don't mess with Texas, especially when it comes to beer.
Austin Beerworks has partnered with Helms Workshop to launch "the world's first and only 99-pack" of its Peacemaker Anytime Ale.
Moving it will take a few friends because the 99-pack is over 7 ft long (2.13 m) and weighs 82 pounds (37 kg), according to the brewery. Inside the box are three rows of 33 cans of the pale ale, which, if you drank them all, would amount to over 15,000 calories.
"What started out as a joke became very real when we realized how much people love the idea of 99 beers for $99.99!” Austin Beerworks co-founder Michael Graham said in a press release.
A limited supply of 99-packs are expected to hit selected stores this week.
"Good luck and remember," the 99-pack creators warn on the website, "lift with your legs, not your back."