--- title: Pizza Cat: Pizza Hut Japan Launches Advertising Campaign With Cats description: The new mascots for Pizza Hut Japan are cats. canonical: https://time.com/3176473/pizza-hut-japan-cats/ author: Samantha Grossman article:opinion: false article:content_tier: free article:published_time: 2014-08-25T20:02:49.000Z article:modified_time: 2026-08-04T07:48:40.578Z og:title: Pizza Hut Japan's New Ad Campaign Boasting Cat Chefs Is as Adorable as it Is Unsanitary og:description: Featuring a fictional pizzeria called Pizza Cat! og:url: https://time.com/3176473/pizza-hut-japan-cats/ og:site_name: TIME og:image: https://static.time.com/v3/assets/bltea6093859af6183b/bltb4106bc239e01a6e/6986a0c8810bbba382c9326a/screen-shot-2014-08-25-at-2-04-47-pm.png?branch=production&width=2400&quality=75&auto=webp&crop=16:9 og:image:width: 1200 og:image:height: 675 og:image:alt: Screen Shot 2014-08-25 at 2.04.47 PM og:type: article twitter:card: summary_large_image twitter:title: Pizza Hut Japan's New Ad Campaign Boasting Cat Chefs Is as Adorable as it Is Unsanitary twitter:description: Featuring a fictional pizzeria called Pizza Cat! twitter:image: https://static.time.com/v3/assets/bltea6093859af6183b/bltb4106bc239e01a6e/6986a0c8810bbba382c9326a/screen-shot-2014-08-25-at-2-04-47-pm.png?branch=production&width=2400&quality=75&auto=webp&crop=16:9 ---  # Pizza Hut Japan's New Ad Boasting Cat Chefs Is as Adorable as It Is Unsanitary ## Video: 【第5話】「表計算の鬼！」- 'The spreadsheet demon!' [Watch (HLS stream): 【第5話】「表計算の鬼！」- 'The spreadsheet demon!'](https://cdn.jwplayer.com/manifests/uKfxtGsP.m3u8) (0:22)  _Published 2014-08-25. 【第5話】「表計算の鬼！」- 'The spreadsheet demon!'_ by [Samantha Grossman](https://time.com/author/samantha-grossman/) ## Samantha Grossman Aug 25, 2014 8:02 PM UTC  by [Samantha Grossman](https://time.com/author/samantha-grossman/) ## Samantha Grossman Aug 25, 2014 8:02 PM UTC Everyone loves pizza, and (mostly) everyone loves cats, so Pizza Hut made the brilliant decision to combine the two for its latest ad campaign — in Japan, at least. Basically, “Pizza Cat!” is a fictional Pizza Hut location operated entirely by a ragtag crew of cats named Tencho, Hime, Dora, and Detch. The campaign features a series of vignettes about these feline employees attempting to do their jobs. Naturally, they are pretty bad at those jobs because they are cats, and cats were simply not built to run fast food pizza joints. Here they are mapping out their delivery route: And trying to figure out how hats work: And riding [Roombas](http://newsfeed.time.com/2013/08/07/watch-a-cat-celebrates-shark-week/): And trying to do computers: The real question here is: Why is this only a thing in Japan? We’re pretty certain cats could sell a ton of pizzas in the U.S. too. ```json [{"@context":"https://schema.org","@type":"NewsArticle","@id":"https://time.com/3176473/pizza-hut-japan-cats/","mainEntityOfPage":{"@type":"WebPage","@id":"https://time.com/3176473/pizza-hut-japan-cats/"},"headline":"Pizza Hut Japan's New Ad Boasting Cat Chefs Is as Adorable as It Is Unsanitary","datePublished":"2014-08-25T20:02:49.000Z","dateModified":"2026-08-04T07:48:40.578Z","description":"Featuring a fictional pizzeria called Pizza Cat!","url":"https://time.com/3176473/pizza-hut-japan-cats/","keywords":["Newsfeed","cats","Advertising","Business topic","Pizza Hut"],"thumbnailUrl":"https://static.time.com/v3/assets/bltea6093859af6183b/bltb4106bc239e01a6e/6986a0c8810bbba382c9326a/screen-shot-2014-08-25-at-2-04-47-pm.png?branch=production&width=1200&quality=75&auto=webp&crop=1200:675&height=675","author":[{"@type":"Person","name":"Samantha Grossman","jobTitle":null,"url":"https://time.com/author/samantha-grossman/"}],"articleSection":"","image":[{"@type":"ImageObject","url":"https://static.time.com/v3/assets/bltea6093859af6183b/bltb4106bc239e01a6e/6986a0c8810bbba382c9326a/screen-shot-2014-08-25-at-2-04-47-pm.png?branch=production&width=1200&quality=75&auto=webp&crop=1200:675&height=675","width":1200,"height":675,"headline":"Screen Shot 2014-08-25 at 2.04.47 PM","caption":"","creditText":"","representativeOfPage":true}],"publisher":{"@type":"Organization","name":"Time","url":"https://time.com/","logo":{"@type":"ImageObject","url":"https://time.com/images/logo.png","width":528,"height":156},"foundingDate":"March 3, 1923","sameAs":["https://www.facebook.com/time","https://www.instagram.com/time/?hl=en","https://twitter.com/time","https://www.pinterest.com/timemagazine"]}},{"@context":"https://schema.org","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"item":{"@id":"/tag/time-section-newsfeed/","name":"Newsfeed"}},{"@type":"ListItem","position":2,"item":{"@id":"https://time.com/3176473/pizza-hut-japan-cats/","name":"Pizza Hut Japan's New Ad Boasting Cat Chefs Is as Adorable as It Is Unsanitary"}}]},{"@context":"https://schema.org","@type":"VideoObject","name":"【第8話】「お届け先確認！安全運転で伺いますので！」- 'Destination checked! We'll be there safe driving.'","description":"【第8話】「お届け先確認！安全運転で伺いますので！」- 'Destination checked! We'll be there safe driving.'","thumbnailUrl":"https://cdn.jwplayer.com/v2/media/lOkqQbr4/poster.jpg?width=720","uploadDate":"2014-08-25T19:56:45.000Z","contentUrl":"https://cdn.jwplayer.com/manifests/lOkqQbr4.m3u8","embedUrl":"https://time.com/3176473/pizza-hut-japan-cats/","duration":"PT32S","potentialAction":{"@type":"SeekToAction","target":"https://time.com/3176473/pizza-hut-japan-cats/?jw_start={seek_to_second_number}","startOffset-input":"required name=seek_to_second_number"}},{"@context":"https://schema.org","@type":"VideoObject","name":"【第2話】「お着替え完了だぜ！」- 'Dressed to kill for the day!'","description":"【第2話】「お着替え完了だぜ！」- 'Dressed to kill for the day!'","thumbnailUrl":"https://cdn.jwplayer.com/v2/media/QwDSyK9e/poster.jpg?width=720","uploadDate":"2014-08-25T19:56:35.000Z","contentUrl":"https://cdn.jwplayer.com/manifests/QwDSyK9e.m3u8","embedUrl":"https://time.com/3176473/pizza-hut-japan-cats/","duration":"PT17S","potentialAction":{"@type":"SeekToAction","target":"https://time.com/3176473/pizza-hut-japan-cats/?jw_start={seek_to_second_number}","startOffset-input":"required name=seek_to_second_number"}},{"@context":"https://schema.org","@type":"VideoObject","name":"【第7話】「汚れひとつ許さないタチでね」- 'I don’t allow even a speck of dust, see'","description":"【第7話】「汚れひとつ許さないタチでね」- 'I don’t allow even a speck of dust, see'","thumbnailUrl":"https://cdn.jwplayer.com/v2/media/OWrm9OcH/poster.jpg?width=720","uploadDate":"2014-08-25T19:56:40.000Z","contentUrl":"https://cdn.jwplayer.com/manifests/OWrm9OcH.m3u8","embedUrl":"https://time.com/3176473/pizza-hut-japan-cats/","duration":"PT42S","potentialAction":{"@type":"SeekToAction","target":"https://time.com/3176473/pizza-hut-japan-cats/?jw_start={seek_to_second_number}","startOffset-input":"required name=seek_to_second_number"}},{"@context":"https://schema.org","@type":"VideoObject","name":"【第5話】「表計算の鬼！」- 'The spreadsheet demon!'","description":"【第5話】「表計算の鬼！」- 'The spreadsheet demon!'","thumbnailUrl":"https://cdn.jwplayer.com/v2/media/uKfxtGsP/poster.jpg?width=720","uploadDate":"2014-08-25T19:56:30.000Z","contentUrl":"https://cdn.jwplayer.com/manifests/uKfxtGsP.m3u8","embedUrl":"https://time.com/3176473/pizza-hut-japan-cats/","duration":"PT22S","potentialAction":{"@type":"SeekToAction","target":"https://time.com/3176473/pizza-hut-japan-cats/?jw_start={seek_to_second_number}","startOffset-input":"required name=seek_to_second_number"}}] ```