--- title: Taco or Beer Challenge Asks People to Donate to Abortion Funds description: What started as a Twitter joke has turned into another social media funding movement canonical: https://time.com/3160471/tacobeerchallenge-abortion-twitter/ author: Laura Stampler article:opinion: false article:content_tier: free article:published_time: 2014-08-22T19:13:13.000Z article:modified_time: 2026-04-13T07:12:40.924Z og:title: Latest viral charity fundraiser: The abortion taco and beer challenge og:description: What started as a Twitter joke has turned into the latest viral fundraising trend og:url: https://time.com/3160471/tacobeerchallenge-abortion-twitter/ og:site_name: TIME og:image: https://static.time.com/v3/assets/bltea6093859af6183b/bltcbbca709345f8895/6986a09406f2c1fa533306b7/467395713.jpg?branch=production&width=1200&quality=75&auto=webp&crop=16:9 og:image:width: 7216 og:image:height: 4059 og:image:alt: 467395713 og:type: article twitter:card: summary_large_image twitter:title: Latest viral charity fundraiser: The abortion taco and beer challenge twitter:description: What started as a Twitter joke has turned into the latest viral fundraising trend twitter:image: https://static.time.com/v3/assets/bltea6093859af6183b/bltcbbca709345f8895/6986a09406f2c1fa533306b7/467395713.jpg?branch=production&width=1200&quality=75&auto=webp&crop=16:9 ---  # A New Viral Fundraiser: The 'Abortion Rights' Tacos and Beer Challenge > Sponsored content. 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It is a free newsletter available at time.com/newsletters. by [Laura Stampler](https://time.com/author/laura-stampler/) ## Laura Stampler Aug 22, 2014 7:13 PM UTC  Soft Chicken Tacos Soft Chicken Tacos Getty Images by [Laura Stampler](https://time.com/author/laura-stampler/) ## Laura Stampler Aug 22, 2014 7:13 PM UTC While it’s unclear what dumping a bucket of ice over your head has to do with ALS research, there is no question that the Ice Bucket Challenge — inspiring [$53 million in donations](http://time.com/3159673/als-ice-bucket-challenge-donations/) and [some 2.4 million videos posted on Facebook](http://time.com/3117501/als-ice-bucket-challenge-videos-on-facebook/) — has been incredibly effective and [might even change the future of charitable fundraising.](http://time.com/3139602/als-ice-bucket-challenge-fundraising-change/) And so, [political reporter Andrea Grimes](http://rhrealitycheck.org/article/2014/08/21/want-eat-taco-drink-beer-fund-abortion/) decided to apply this nonlinear, activity-based fundraising ideology to another cause. The directive is simple: Eat a taco or drink a beer, and then donate to any abortion rights fund — from Planned Parenthood to another local or national organization. > [](https://twitter.com/andreagrimes/status/501426612714229761) > [](https://twitter.com/andreagrimes/status/501427898398814209) > [](https://twitter.com/andreagrimes/status/501428028065341440) While the [#TacoBeerChallenge](https://twitter.com/search?q=%23TacoOrBeerChallenge&src=tyah) started as an ironic Twitter joke, the straightforward message resonated and pictures of carne asada wrapped in a corn tortilla are proliferating on the web–though members of the pro-life movement have tried to [hijack](https://twitter.com/StuffNickSays17/status/502838293533179904) the hashtag to harness the attention for their cause. “What do ice buckets have to do with ALS? I don’t know. What do tacos and beer have to do with abortion? I don’t know that either,” Grimes [writes for RH Reality Check](http://rhrealitycheck.org/article/2014/08/21/want-eat-taco-drink-beer-fund-abortion/). “What I do know is that eating tacos and drinking beer is more pleasurable than getting doused with ice water, and that lawmakers around the country are passing increasingly restrictive anti-abortion access laws.” Grimes continued that a first donation to an abortion fund can be hard, but, “It’s so not-shameful, in fact, that you can be the kind of regular ol’ human being who eats a taco or drinks a beer _and_ funds abortion.” The [Taco or Beer Challenge’s Tumblr](http://tacoorbeerchallenge.tumblr.com/how) also showcases other Taco-eating related videos as well as a database of abortion-rights funds to donate to. Here are some of the early participants: > [](https://twitter.com/Katie%5FSpeak/status/502637662852087808) > [](https://twitter.com/bklyn%5Fcolette/status/502523501098827776) Let’s see if [Oprah, Justin Timberlake, and Jimmy Kimmel](http://time.com/3153851/celebrity-ice-bucket-challenge-web/) get on board with this initiative, too. ```json [{"@context":"https://schema.org","@type":"NewsArticle","@id":"https://time.com/3160471/tacobeerchallenge-abortion-twitter/","mainEntityOfPage":{"@type":"WebPage","@id":"https://time.com/3160471/tacobeerchallenge-abortion-twitter/"},"headline":"A New Viral Fundraiser: The 'Abortion Rights' Tacos and Beer Challenge","datePublished":"2014-08-22T19:13:13.000Z","dateModified":"2026-04-13T07:12:40.924Z","description":"What started as a Twitter joke has turned into another social media funding movement","url":"https://time.com/3160471/tacobeerchallenge-abortion-twitter/","keywords":["Living","Newsfeed","abortion","feminism","Internet"],"thumbnailUrl":"https://static.time.com/v3/assets/bltea6093859af6183b/bltcbbca709345f8895/6986a09406f2c1fa533306b7/467395713.jpg?branch=production&width=1200&quality=75&auto=webp&crop=1200:675&height=675","author":[{"@type":"Person","name":"Laura Stampler","jobTitle":null,"url":"https://time.com/author/laura-stampler/"}],"articleSection":"","image":[{"@type":"ImageObject","url":"https://static.time.com/v3/assets/bltea6093859af6183b/bltcbbca709345f8895/6986a09406f2c1fa533306b7/467395713.jpg?branch=production&width=1200&quality=75&auto=webp&crop=1200:675&height=675","width":1200,"height":675,"headline":"467395713","caption":"467395713","creditText":"Getty Images","representativeOfPage":true}],"publisher":{"@type":"Organization","name":"Time","url":"https://time.com/","logo":{"@type":"ImageObject","url":"https://time.com/images/logo.png","width":528,"height":156},"foundingDate":"March 3, 1923","sameAs":["https://www.facebook.com/time","https://www.instagram.com/time/?hl=en","https://twitter.com/time","https://www.pinterest.com/timemagazine"]}},{"@context":"https://schema.org","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"item":{"@id":"/tag/time-section-living/","name":"Living"}},{"@type":"ListItem","position":2,"item":{"@id":"https://time.com/3160471/tacobeerchallenge-abortion-twitter/","name":"A New Viral Fundraiser: The 'Abortion Rights' Tacos and Beer Challenge"}}]}] ```