Nearly 150,000 have donated so far, including some high-profile names+ READ ARTICLE
More than a week after the Ice Bucket Challenge first went viral, people keep dumping ice on their heads, and the ALS Association keeps collecting money. The organization’s national office has received $5.5 million for Lou Gehrig’s disease research since July 29, compared to $32,000 in the same period last year.
ALS Association spokeswoman Carrie Munk said earlier this week that the organization is “thrilled and completely amazed” at the sum they continue to raise and the public awareness the campaign has generated. Nearly 150,000 new donors have given to the cause as of Thursday.
The challenge, if you haven’t seen it already, features people dumping cold water on their heads and then nominating friends to do the same. If nominees don’t accept the challenge, they’re asked to donate money instead. A number of high profile figures have dumped ice on their heads, like Chris Christie and Mark Zuckerberg. Others, like President Obama, opted to donate instead.