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This Toyota Ad Is Utterly Insane — and Wonderful

Jul 26, 2014

Japanese ads are an art form in and of themselves. But this spot produced for Toyota by agency Dentsu Aegis is incredible nonetheless. The premise is dead simple: a group of businessmen are driving through the jungle in their Toyota truck. When they pull over to let one of them relieve themselves, things get ... well crazy. The spot is part of a campaign dubbed "Do the Wakudoki," which encourages consumers to submit clips of themselves dancing.

[AdWeek]

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