TIME Thailand

McDonald’s to Thai Protesters: Lay Off the Golden Arches

THAILAND-POLITICS
Thai-army soldiers stand guard outside a McDonalds outlet ahead of a planned gathering in Bangkok on May 25, 2014. MANAN VATSYAYANA—AFP/Getty Images

Imitation isn't always flattery, at least not when it comes to appropriating the burger chain's logo to protest the military coup there

McDonald’s has warned Thailand’s anti-coup protesters to “cease and refrain” from copying its logo onto protest signs or face “appropriate measures.”

The warning came as protesters rallying near a McDonald’s in Bangkok began carrying signs that read “democracy,” only with “m” replaced by McDonald’s iconic golden arches.

“Such aforesaid use of the McDonald’s logo, symbol and trademark was carried out without any participation, authorisation [sic] , acceptance or endorsement whatsoever on the part of McThai Co., Ltd.,” read an official statement posted to McDonald’s Thai Facebook page.

Just in case the chain’s apolitical aspiration to sell burgers wasn’t clear enough, the company added, “McThai has and continues to maintain a neutral stance in the current political situation in Thailand.” Red shirt or yellow shirt, all are welcome to a happy meal.

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