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![](https://static.time.com/v3/assets/bltea6093859af6183b/blt664de6d74edae31e/6986851613c79f3545190fbf/shaq_time.png?branch=production&width=521&quality=75&auto=webp&crop=16:9)


# Shaq Spends $1,000 a Week on Apps

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by 

[Kyle Chayka](https://time.com/author/kyle-chayka/)


## Kyle Chayka


Mar 12, 2014 4:10 PM UTC

![Shaquille O'Neal talks tech](https://static.time.com/v3/assets/bltea6093859af6183b/blt664de6d74edae31e/6986851613c79f3545190fbf/shaq_time.png?branch=production&width=1200&quality=75&auto=webp&crop=3:2)

Shaquille O'Neal talks tech

Shaquille O'Neal talks tech Wall Street Journal

by 

[Kyle Chayka](https://time.com/author/kyle-chayka/)


## Kyle Chayka


Mar 12, 2014 4:10 PM UTC

Shaquille O’Neal has transitioned successfully from basketball player to technology investor—he picked up Google stock pre-IPO and once called Steve Jobs for an early iPhone (he didn’t get it). In the name of his tech expertise, he also spends $1,000 _a week_ buying apps.

“I’m not afraid to say I’m a geek at heart,” Shaq tells the _Wall Street Journal_ in an interview. “I honestly spend about $1,000 on apps a week—real money. When I’m not working, I spend all my money on apps.”

Shaq notes that last week, he bought about 20 deer hunting games, so the purchases might all be for work. Spending $1,000 is a real feat, however, given that the [average price](http://gigaom.com/2013/07/18/the-average-iphone-app-price-is-now-0-19-and-itll-probably-keep-shrinking/) of an iPhone app is just $.19\. That’s 5,263 apps. Impressive.

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