--- title: Beyonce, Jennifer Garner Join Sheryl Sandberg's Ban Bossy Campaign description: The singer joins Jennifer Garner and Condoleezza Rice in helping Facebook COO Sheryl Sandberg promote a campaign banning the word canonical: https://time.com/18175/watch-beyonce-helps-sheryl-sandberg-ban-the-word-bossy/ author: Kelly Conniff article:opinion: false article:content_tier: free article:published_time: 2014-03-10T14:30:07.000Z article:modified_time: 2026-04-13T08:54:59.059Z og:title: WATCH: Beyoncé Helps Sheryl Sandberg Ban the Word "Bossy" og:description: The singer joins Jennifer Garner and Condoleezza Rice in helping Facebook COO Sheryl Sandberg promote a campaign banning the word og:url: https://time.com/18175/watch-beyonce-helps-sheryl-sandberg-ban-the-word-bossy/ og:site_name: TIME og:image: https://static.time.com/v3/assets/bltea6093859af6183b/bltde093bcdab65f2d0/6988d9b9bc6cfc69913e2a3c/time-logo.jpg?branch=production og:image:width: 1200 og:image:height: 675 og:image:alt: TIME og:type: article twitter:card: summary_large_image twitter:title: WATCH: Beyoncé Helps Sheryl Sandberg Ban the Word "Bossy" twitter:description: The singer joins Jennifer Garner and Condoleezza Rice in helping Facebook COO Sheryl Sandberg promote a campaign banning the word twitter:image: https://static.time.com/v3/assets/bltea6093859af6183b/bltde093bcdab65f2d0/6988d9b9bc6cfc69913e2a3c/time-logo.jpg?branch=production --- # WATCH: Beyoncé Helps Sheryl Sandberg Ban the Word 'Bossy'  by [Kelly Conniff](/author/kelly-conniff/)  ## Kelly Conniff Conniff is deputy editor at TIME. Mar 10, 2014 2:30 PM CUT  by [Kelly Conniff](/author/kelly-conniff/)  ## Kelly Conniff Conniff is deputy editor at TIME. Mar 10, 2014 2:30 PM CUT Beyoncé wants you to be the boss. The pop superstar and [newly declared](http://time.com/1851/flawless-5-lessons-in-modern-feminism-from-beyonce/ "undefined") feminist icon joins Jennifer Garner, Condoleezza Rice and a chorus of powerful female (and a few male) voices in a video promoting LeanIn.org’s new ‘[Ban Bossy](http://banbossy.com/ "undefined")‘campaign. _Lean In_ author and Facebook COO Sheryl Sandberg elaborated on her crusade to ban the five-letter adjective this morning in a [_Wall Street Journal_ op-ed](http://online.wsj.com/news/articles/SB10001424052702304360704579419150649284412 "undefined"), written with Anna Maria Chávez, CEO of the Girl Scouts of the USA: --- > “” --- Sandberg thinks that creating awareness around the negative female connotations of the word will change perceptions and encourage young girls to be leaders. And while while past efforts to change specific words have proven [futile](http://time.com/16735/ban-bossy-sheryl-sandberg-banned-words/ "undefined"), Sandberg’s [influence](http://business.time.com/2013/12/17/a-lot-more-people-are-about-to-see-that-pantene-ad-everybody-is-going-crazy-over/ "undefined") might just help her succeed. **MORE:** [‘Bossy’ Women: 16 Leaders Who’ve Overcome That Label (and Worse)](http://time.com/16382/16-successful-women-who-were-once-called-bossy-or-worse/ "undefined") **MORE:** [Sheryl Sandberg, Confidence Woman](http://ideas.time.com/2013/03/07/confidence-woman/ "undefined") ```json [{"@context":"https://schema.org","@type":"NewsArticle","@id":"https://time.com/18175/watch-beyonce-helps-sheryl-sandberg-ban-the-word-bossy/","mainEntityOfPage":{"@type":"WebPage","@id":"https://time.com/18175/watch-beyonce-helps-sheryl-sandberg-ban-the-word-bossy/"},"headline":"WATCH: Beyoncé Helps Sheryl Sandberg Ban the Word 'Bossy'","datePublished":"2014-03-10T14:30:07.000Z","dateModified":"2026-04-13T08:54:59.059Z","description":"The singer joins Jennifer Garner and Condoleezza Rice in helping Facebook COO Sheryl Sandberg promote a campaign banning the word","url":"https://time.com/18175/watch-beyonce-helps-sheryl-sandberg-ban-the-word-bossy/","keywords":["Living","feminism","Sheryl Sandberg","Beyonce","Lean In","Jennifer garner"],"thumbnailUrl":"","author":[{"@type":"Person","name":"Kelly Conniff","jobTitle":"Conniff is deputy editor at TIME.","url":"https://time.com/author/kelly-conniff/"}],"articleSection":"","image":[],"publisher":{"@type":"Organization","name":"Time","url":"https://time.com/","logo":{"@type":"ImageObject","url":"https://time.com/images/logo.png","width":528,"height":156},"foundingDate":"March 3, 1923","sameAs":["https://www.facebook.com/time","https://www.instagram.com/time/?hl=en","https://twitter.com/time","https://www.pinterest.com/timemagazine"]}},{"@context":"https://schema.org","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"item":{"@id":"/tag/time-section-living/","name":"Living"}},{"@type":"ListItem","position":2,"item":{"@id":"https://time.com/18175/watch-beyonce-helps-sheryl-sandberg-ban-the-word-bossy/","name":"WATCH: Beyoncé Helps Sheryl Sandberg Ban the Word 'Bossy'"}}]}] ```