TIME

Report: Uber Nearing $10B Valuation

Uber
Evelyn Hockstein—The Washington Post/Getty Images The Uber driver app on the windshield of UberX driver Regan Rucker, indicates surge pricing during peak ridership on April 4, 2014 in Washington.

Bloomberg reports the company is in talks with investors that could triple the ride-share company's value if secured

Car service Uber is reportedly considering new rounds of financing that could value the start up at over $10 billion, Bloomberg reports.

Citing unnamed industry sources “close to the situation,” Bloomberg says the San Francisco company’s value—currently $3.5 billion— could triple if it secures investments from private equity firms.

The $10 billion valuation would align Uber with another sharing-economy giant, Airbnb, which was valued at $10 billion recently.

Uber did not immediately respond to TIME’s request for comment on the report.

[Bloomberg]

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